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chas edwards: Conversational marketing, viral success & your product: Chas Edwards: Conversational marketing, viral success & your productBilliant crediblity brandingSocial media is about conversations, and you don't have to go to MySpace and the like to have those conversations. Cisco proves this, by being authentic and initiating conversations with bloggers they become thought leaders and influencers engaging other industry...; Tags: Branding, Cisco Systems Inc., Conversational Marketing, Chas Edwards, social media; Discussion threads 2007-02-06
chas edwards talks about Federated Media, Comscore, and advertiser innovation: Chas Edwards is the CRO and Publisher for Federated Media, the author driven ad network founded by Boing Boing band manager and Web 2.0 proponent John Battelle. I always thought that Federated was an interesting company because they had a focus on talent, not just page views....; Tags: Web 2.0, Business, Media, Tech, Social Media, Google, Yahoo, Community, Cisco, Federated Media; Blog posts 2007-02-06
Tune up your targeting: Chas Edwards warns that while micro-targeting is efficient, there's also value in targeting broader audiences in terms of keeping overall revenues high and creating new demand.; Tags: Chas Edwards; Whiteboards 2006-04-25
Tune up your targeting: Chas Edwards warns that while micro-targeting is efficient, there's also value in targeting broader audiences in terms of keeping overall revenues high and creating new demand.; Tags: Chas Edwards, Operational accounting, Revenue, Audience, Term, Finance; Sponsored whiteboards 2006-04-25
Tune up your targeting: Chas Edwards warns that while micro-targeting is efficient, there's also value in targeting broader audiences in terms of keeping overall revenues high and creating new demand.; Tags: Operational accounting, Chas Edwards; Whiteboards 2005-06-03

Tune Up Your Targeting: Chas Edwards warns that while micro-targeting is efficient, there's also value in targeting broader audiences in terms of keeping overall revenues high and creating new demand.; Tags: Revenue, Audience, Term, Chas Edwards, Finance, Best Practices, Operational accounting; Whiteboards 2005-06-03

Additional Resources

DIY phishing kits introducing new features: What are some of the main factors for the increase of phishing attacks, and their maturity from passive emails to blended threats attempting to not just steal personal information, but also infect with malware by embedding client-side vulnerabilities at the pages? It's all a matter of perspective, which in this...; Tags: Phishing, Cyberthreats, Spam, Viruses And Worms, Security, Spam And Phishing, Dancho Danchev; Blog posts 2008-05-15
They died for Reddi-Wip?: Jon Edwards often manages what appears impossible. He has recovered precious data from computers wrecked in floods and fires and dumped in lakes. Now Edwards may have set a new standard: He found information on a melted disk drive that fell from the sky when space shuttle Columbia...; Tags: Disk, Disk Drive, Foam, Jason Perlow; Blog posts 2008-05-11
The Obama Party and the Googlization of politics: The Obama Party and the Googlization of politicsTheres that loophole again........that doesn't exist. I dislike the idea of the ASP loophole. Its not a loophole. Its a change in principle thats causing the problem if you ask me. The idea of FOSS was software you could do whatever you want...; Tags: Tools & Techniques, OPEN SOURCE, Stallman, software, F/OSS, Obama Party; Discussion threads 2008-05-09
UAVs will study Californian smog: The California Energy Commission is funding a research effort named CAPPS, short for California AUAV Air Pollution Profiling Study. CAPPS will use autonomous unmanned aerial vehicles AUAVs to gather meteorological data as the aircraft fly through clouds over Southern California. The goal is to study smog and its consequences as...; Tags: Southern California, Researcher, Pollution, Aircraft, Global Warming, UAV, Aerospace & Defense, Manufacturing, Roland Piquepaille; Blog posts 2008-05-07
Open source ERP rivals Compiere, OpenBravo expand partner networks: Two leading open source ERP players are working to expand their solutions and partner ecosystems. On Wednesday, Compiere, a Redwood Shores, Calif. company whose management is comprised of many ex Oracle execs such as President and CEO Don Klaiss, announced an upgrade of its ERP and CRM...; Tags: Network, ERP, Enterprise Resource Planning (ERP), Open Source, Tools & Techniques, Enterprise Software, Software, Management, Paula Rooney; Blog posts 2008-04-16
The verdict on candidates' texting: Obama ahead of Edwards, Clinton coming up lame: The verdict on candidates' texting: Obama ahead of Edwards, Clinton coming up lameobamaI think now, U.S will have its great time if Obama is elected. Beside Hillary is also a good candidate, high quality. Experienced. http://www.coolmyspacecomments.com/barack-obama-7.html; Tags: Obama; Discussion threads 2008-04-16
Google for enterprise: my $500 bet: Google for enterprise: my $500 betScoble is going to lose...For sure Scoble is going to lose the Bet... in a short time mail will evolve and the system that we know know will be obsolete. I have my vision, but Google will have a long and hard road to keep...; Tags: E-mail providers, PRODUCTIVITY, Scoble, Google Gmail, Google Inc., tool; Discussion threads 2008-03-26
Change-Congress, an open source strategy for political reform: Lawrence Lessig, known for his leadership on IP reform and the illfated Eldred v. Ashcroft decision, launched his latest project, Change-Congress at the National Press Club on Thursday. Partnering with Joe Trippi formerly of the Dean and Edwards campaigns, Lessig's strategy will be a "bi-partisan, web-based effort to leverage and...; Tags: Open Source, Candidate, Change-Congress, Wiki, Strategy, Online Communications, Management, Richard Koman; Blog posts 2008-03-23
KC Feed Corporation Improves Information Management and Cuts Reporting Time: Consumption of farm stock products and feed has increased in line with South Korea's economic development. As a result, the number and capacity of feed production facilities has expanded to meet this demand. However, import liberalization means local manufacturers such as KC Feed have had to work harder to protect...; Tags: Information Management, Oracle Corp., Business Management, Strategy, Investment, Management, Finance; Case studies 2008-03-01
Korea Food Service Corporation Installs Web-Based Ordering System for Greater Efficiency: Founded in 1997 as a delivery center for McDonald's Korea, Korea Food Service Corporation KFSC expanded its activities to include food manufacturing and distribution. KFSC has always searched for innovative ways to improve operational efficiency. In addition to regular business process reengineering, the company has looked to information technology to...; Tags: Ordering System, Web, Oracle Corp., J.D. Edwards & Co., Korea Food Service Corporation, KFSC, Business Process Reengineering (BPR), Manufacturing, It Operations; Case studies 2008-03-01
Emin Leydier Manages a 50% Increase in Production Without Increasing Administrative Workforce: Emin Leydier wanted to install a management system to support the company's strategic development including a new plant and new machinery and improve the integration of financial, commercial, transportation, and procurement management processes. The challenge was to improve the visibility and traceability of all business flows and promote the sharing...; Tags: Procurement Management, Oracle Corp., Procurement, Workforce, Emin Leydier, Purchasing & Procurement, Workforce Management, Recruitment & Selection, Transportation, Business Operations, Human Resources; Case studies 2008-03-01
Eclipse Internet Improves Workforce Effectiveness by Automating Financial Processes: Based in southwest England, Eclipse was founded as a dial-up internet service provider in 1995, evolving to offer broadband services by 2001. Eclipse wanted to streamline billing and payments processes - safely manage a complex billing structure associated with various product offerings and enable transparency in financial processes to help...; Tags: Payment, Billing, Oracle Corp., Internet, Financial, Eclipse, Workforce, Eclipse Internet, Java Development Tools, Operational Accounting, Open Source, Development Tools, Software Development, Software/Web Development, Finance; Case studies 2008-03-01
World Wrestling Entertainment Streamlines Operations With Enterprise Management Solution: World Wrestling Entertainment, Inc. WWE is an integrated media and entertainment enterprise. WWE wanted to provide a robust, scalable IT infrastructure to support WWE's current and future Human Resources HR, financial management, and unique business needs and eliminate manual processes across the enterprise. The challenge was to improve flexibility and...; Tags: Enterprise Management, Human Resources, Financial, Entertainment, WWE, Advertising & Promotion, Financial Management, Financial Accounting, Marketing, Financial Planning, Finance; Case studies 2008-03-01
Port of Corpus Christi Authority Accelerates and Simplifies Financial Operations With Rapid Upgrade: The Port of Corpus Christi Authority owns and operates docks and freight handling facilities at the Port of Corpus Christi, which is on the Gulf of Mexico - approximately 150 miles north of the US-Mexico border. The Port of Corpus Christi Authority wanted to improve operational efficiencies and gain added...; Tags: Accounting, Oracle Corp., Financial, Human Capital, Financial Accounting, Operational Accounting, Financial Services, Human Resources, Workforce Management, Finance; Case studies 2008-03-01