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- Develop and Execute a Channel Strategy
- Channels are the means by which one sells products to the customers. Channel strategy helps identify those sales channels and processes that yield the highest return for one's company. Channel strategy includes recommendations for both identifying and managing channel partners. Channel marketing is a dynamic and complex arena where mistakes...
- Tags: Channel, Channel Strategy, Channel Marketing, Sales Strategy, Strategy, Sales, Management
- White papers 2007-12-01
- RedHat seeks low-hanging fruit in the channel
- Theres a lot of what salesmen call "low-hanging fruit" in the channel. And this fall RedHat is filling its basket on behalf of open source."Were usually the first to come to people with a Linux channel strategy," said Ed Boyajian, director of strategic partnerships for RedHat. The company, which began...
- Tags: Red Hat Inc.
- Blog posts 2006-10-06
Additional Resources
- What paper trail?
- I've been carting around my latest sheaf of press releases about the green-ness of electronic document technology for weeks now. Yes, as I've blogged before, I am still one of those people who can't help printing out certain emails in order to act on them. Yes, it's bad, I know....
- Tags: Xerox Corp., Paper Trail, Survey, Printers, Data Centers, Marketing Research, Hardware, Peripherals, Storage, Data Management, Marketing, Heather Clancy
- Blog posts 2008-07-25
- Talent development
- Earlier this week I attended Fortune magazine's Brainstorm Tech conference which "aims to sharpen the thinking of the very well heeled attendees about the escalating impact of tech-driven change for all business and global society". There was a terrific menu of topics on offer:...
- Tags: Talent, Collaboration, CEO, HCL, Workforce Management, Human Resources, Oliver Marks
- Blog posts 2008-07-25
- EIC podcast: Microsoft's analyst meeting; Icahn's deal; Facebook
- On this week's EIC squared podcast, Dan is back and we talk about Microsoft's analyst meeting, Kevin Johnson's departure from the software giant, Carl Icahn's deal with Yahoo and Facebook. The big news this week was Microsoft's financial meeting (see Mary Jo Foley and Ina Fried's coverage)...
- Tags: Facebook, Yahoo! Inc., Microsoft Corp., Carl Icahn, Dan, Podcasts, Portals, Internet, Larry Dignan
- Blog posts 2008-07-25
- Pepsi Bottling makes big green tech recycling commitment
- Mammoth beverage manufacturer Pepsi Bottling is turning to Redemtech to develop a strategy in the United States and Canada for handling its e-waste, either through recycling or reuse. Under the deal, Redemtech has been tasked with the following: - Dispose of electronic assets. For perspective,...
- Tags: Green Technology, PepsiCo, E-waste, Heather Clancy
- Blog posts 2008-07-25
- Gateway stops selling PCs direct
- Gateway, one of the early PC makers that sold their wares direct, said Friday it will sell its systems completely through channel partners and retailers. The company, now a part of Acer, said shifting to a channel-based distribution model will simplify its business and cut costs. ...
- Tags: Gateway Inc., PC, Acer Inc., Retail, Larry Dignan
- Blog posts 2008-07-25
- If Xen and KVM are free, why do VMware and Microsoft get all of the press?
- Xen and KVM, like other virtualization tools, can be used as part of a comprehensive datacenter architecture. One of the most important value propositions offered by both of these tools is low initial cost (read "free"). Depending upon the implementation (Citrix, Red Hat, SUSE, Virtual Iron, Oracle, Sun, Qumranet, etc.)...
- Tags: Red Hat Inc., Xen, VMware Inc., Microsoft Corp., Tool, Comprehension, Productivity, Data Centers, Open Source, Storage, Hardware, Data Management, Dan Kusnetzky
- Blog posts 2008-07-25
- News to know: 'Spam king' dead; Microsoft's cloud; Dell;
- Notable headlines: Ryan Naraine: Escapee 'Spam King' dead in apparent murder-suicide CBS Denver Video: 'Spam King' Inmate Dies Along With Wife, Daughter Mary Jo Foley: Ozzie foreshadows 'Zurich,' Microsoft's elastic cloud Microsoft to get more 'Apple-like' in PC,...
- Tags: Larry Dignan
- Blog posts 2008-07-25
- Juniper: Enterprise demand strong; Johnson hired to scale up
- Current Juniper CEO Scott Kriens delivered strong quarter results, said enterprise demand was solid and outlined the primary reason Kevin Johnson was hired as his replacement: He knows how to scale. Ahead of its earnings report statement Thursday Juniper made the Johnson news official. The company has...
- Tags: Revenue, Juniper Networks Inc., Kevin Johnson, Operational Accounting, Finance, Larry Dignan
- Blog posts 2008-07-24
- Vista: Whose 'reality' do you believe?
- Vista: Whose 'reality' do you believe?Microsoft Search sucks.Now they are hijacking your PC to gain search share. Vista, XP, and anything else Microsoft is leaving this organization at every chance.RE: Vista: Whose 'reality' do you believe?This studies almost alway fail to note that XP's business penetration was no better after...
- Tags: Microsoft Windows Vista (Longhorn), Microsoft Windows Vista, Microsoft Corp., Forrest
- Discussion threads 2008-07-24
- Forrester: Vista is 'New Coke' in the enterprise; Firefox, Apple gain a little
- Vista adoption in the enterprise is mired in the single digits, but is an option for companies that have Windows releases before XP. Nineteen percent of enterprise users use Firefox. And the Mac OS is making some headway in the enterprise, but Apple lacks a coherent strategy to pitch business...
- Tags: Mozilla Firefox, Microsoft Windows XP, Microsoft Windows Vista, Apple Inc., Enterprise, Forrester Research Inc., Microsoft Windows, Microsoft Windows Vista (Longhorn), Operating Systems, Software, Larry Dignan
- Blog posts 2008-07-24
- 2016: "You're watching the Linux Channel."
- 2016: "You're watching the Linux Channel."My ViewFirst, no one hates Microsoft more than I do - for both practical and ethical reasons. After dealing with Microshaft's endless parade of crap for nearly two decades, I finally abandoned my PC for a Mac. It was one of the best moves of...
- Tags: UNIX, Operating systems, OPEN SOURCE, Linux
- Discussion threads 2008-07-24
- 2016: "You're watching the Linux Channel."
- July 24th, 2016. Josef Konsumer, a home-based employee and portfolio manager for ICBC/CiticorpChase, a Chinese-owned multinational investment bank, wakes up to hear his alarm clock go off at 8am, and gets out of bed, his 47-year old body aching from an aggressive personal trainer session from the...
- Tags: PC, Linux, Desktops, Microsoft Windows, Data Centers, Operating Systems, Open Source, Software, Hardware, Storage, Data Management, Jason Perlow
- Blog posts 2008-07-24
- Entellium puts a video game spin on CRM with a desktop RIA
- Entellium puts a video game spin on CRM with a desktop RIAGreat news!Back in the day, practical folks used to talk well about Volvos. They said that Volvos were safe, reliable, family cars. There were however not many takers. People instead swooned over sexier, more stylish cars. This is precisely...
- Tags: Web browsers, Microsoft Windows, Java development tools, Desktops, video game, video, game, CRM, Web browser, iTunes client, Entellium, Apple iTunes, Sun Java Studio Creator, desktop, rich Internet application
- Discussion threads 2008-07-23
- Social browser Flock wants to be fashionable
- It's actually a pretty clever strategy by Flock: Build customized versions of the company's social browser, populated with vertically-targeted content from an array of partners -- and in return expose Flock to those sites' communities. by Steve O'Hear
- Tags: Web Browser, Entertainment, Flock, RSS, Web Browsers, Advertising & Promotion, Internet, Marketing, Steve O\'Hear
- Blog posts 2008-07-23
- Microsoft gives a new Xbox 360 experience
- Despite having what is regarded as one of the best user interfaces of all the major consoles, Microsoft is reinventing the Xbox 360's look. Despite ostensibly having what is regarded as one of the best user interfaces of all the major consoles, Microsoft is reinventing the Xbox 360's look....
- Tags: NetFlix Inc., Microsoft Xbox Live, Video, Microsoft Corp., Microsoft Xbox 360, Microsoft Xbox, LiveParty, Spotlight Channel, Xbox Experience, Games, Game Players, Corporate Communications, Personal Technology, Consumer Electronics, Marketing, Xbox 360, Microsoft, user-generated, video games, Xbox Live, Sarju Shah, Gamespot
- News items 2008-07-23
- Microsoft turns to users for new wave of Xbox games
- Taking a page from Facebook and YouTube, Microsoft will turn to users of its Xbox 360 to create new video games and broaden the types of games available on its console. SEATTLE--Microsoft will turn to users of its Xbox 360 to create new video games and broaden the types...
- Tags: Microsoft Xbox Live, Microsoft Corp., Microsoft Xbox, Games, Game Players, Personal Technology, Consumer Electronics, Reuters, Xbox 360, Microsoft, user-generated, video games, Xbox
- News items 2008-07-23
- Apple: Perception is Reality
- When a technology columnist known for his critical views on Apple makes statements to the effect that the company should consider defining and publicly communicating a succession strategy, many Apple fans might consider the subject too close to home and inappropriate. It will generate heated discussion...
- Tags: Steve Jobs, Apple Inc., Vertical Industries, Benefits, Healthcare, Enterprise Software, Software, Human Resources, Jason Perlow
- Blog posts 2008-07-23
- McAfee debunks recent vulnerabilities in AV software research, n.runs restates its position
- Several days after blogging about a research conduced by n.runs AG that managed to discover approximately 800 vulnerabilities in antivirus products, McAfee issued a statement basically debunking the number of vulnerabilities found, and providing its own account into the number of vulnerabilities affecting its own products : "A recent...
- Tags: Software, McAfee Inc., Antivirus, Vulnerability, Vendor, Flaw, N.Runs, Dancho, Security, Viruses And Worms, Dancho Danchev
- Blog posts 2008-07-23
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