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	<title><![CDATA[brian sommer Resources | ZDNet]]></title>
	<link><![CDATA[http://updates.zdnet.com/tags/brian+sommer.html]]></link>
	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to brian sommer]]></description>
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	<language>en-us</language>
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		<title><![CDATA[The Future of Financial Force.com - How Salesforce.com Benefits, too]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=713]]></link>
		<description><![CDATA[Wow - The Financial Force.com product line may have the rosiest future of all the products showcased at the recent Dreamforce.com show in SFO. Read why here. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 27 Nov 2009 03:25:46 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/salesforce.com+inc..html"><![CDATA[Salesforce.com Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/financial.html"><![CDATA[Financial]]></category>
		<category domain="http://updates.zdnet.com/tags/benefit.html"><![CDATA[Benefit]]></category>
		<category domain="http://updates.zdnet.com/tags/financial+accounting.html"><![CDATA[Financial Accounting]]></category>
		<category domain="http://updates.zdnet.com/tags/sales+force+management.html"><![CDATA[Sales Force Management]]></category>
		<category domain="http://updates.zdnet.com/tags/finance.html"><![CDATA[Finance]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CRM</category>
		<category domain="tickers">CRM</category>
	</item>
	<item>
		<title><![CDATA[When the Cloud Meets Agile Development]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=711]]></link>
		<description><![CDATA[With new, powerful cloud platforms available, shouldn't newer software developmental techniques like Agile apply to these environments as well? CA thinks so and has created a new toolset for this. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 26 Nov 2009 09:52:49 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/computer+associates+international+inc..html"><![CDATA[Computer Associates International Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/cloud.html"><![CDATA[Cloud]]></category>
		<category domain="http://updates.zdnet.com/tags/productivity.html"><![CDATA[Productivity]]></category>
		<category domain="http://updates.zdnet.com/tags/tools+%2526+techniques.html"><![CDATA[Tools & Techniques]]></category>
		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[Management]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[For Professional Services, the World is Still Round]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=707]]></link>
		<description><![CDATA[The world of services is changing. Morris Panner of OpenAir was kind enough to share is thoughts on SRP services resource planning and the evolving global services space. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 25 Nov 2009 12:29:30 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/professional+services.html"><![CDATA[Professional Services]]></category>
		<category domain="http://updates.zdnet.com/tags/openair+inc..html"><![CDATA[OpenAir Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Guerilla Marketing @ Dreamforce]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=703]]></link>
		<description><![CDATA[Leave the trade show booth behind and get creative. The guerilla marketing at technology shows can be entertaining, memorable and maybe even profitable. Done right, it makes a bigger impact than any brochure, newsletter or keychain giveaway. Look at what SugarCRM did at the Salesforce show! by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 19 Nov 2009 14:03:27 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/corporate+communications.html"><![CDATA[Corporate Communications]]></category>
		<category domain="http://updates.zdnet.com/tags/sales+force+management.html"><![CDATA[Sales Force Management]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Dreamforce post#2: Chatter, Events, REA and the Future of Management]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=699]]></link>
		<description><![CDATA[Don't think of Salesforce's Chatter as bunch of social networking techologies for business people to use. If you do, you've missed the real potential for businesses to operate in real-time. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 19 Nov 2009 09:17:29 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/social+networking.html"><![CDATA[Social Networking]]></category>
		<category domain="http://updates.zdnet.com/tags/online+communications.html"><![CDATA[Online Communications]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[A Tale of Two Software Worlds: Old ERP vs. SaaS]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=695]]></link>
		<description><![CDATA[Dreamforce's attendance really puts a strong data point on how attractive SaaS is becoming. Other vendors this week have provided additional data points that point to a troubling time ahead for laggard ERP vendors. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 18 Nov 2009 11:20:55 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/software-as-a-service.html"><![CDATA[Software-as-a-service]]></category>
		<category domain="http://updates.zdnet.com/tags/erp.html"><![CDATA[ERP]]></category>
		<category domain="http://updates.zdnet.com/tags/dreamforce.html"><![CDATA[Dreamforce]]></category>
		<category domain="http://updates.zdnet.com/tags/software+as+a+service+%2528saas%2529.html"><![CDATA[Software As A Service (SaaS)]]></category>
		<category domain="http://updates.zdnet.com/tags/managed+hosting.html"><![CDATA[Managed Hosting]]></category>
		<category domain="http://updates.zdnet.com/tags/cloud+computing.html"><![CDATA[Cloud Computing]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+resource+planning+%2528erp%2529.html"><![CDATA[Enterprise Resource Planning (ERP)]]></category>
		<category domain="http://updates.zdnet.com/tags/emerging+technologies.html"><![CDATA[Emerging Technologies]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Inappropriate Performance Review Phrases (We'd All Like to Use)]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=691]]></link>
		<description><![CDATA[The toughest performance reviews are the ones for the most troubling of employees. How do you capture their ineptitude, indifference or incompetence in a pithy, to-the-point phrase? Read on... by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 17 Nov 2009 09:14:25 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/performance.html"><![CDATA[Performance]]></category>
		<category domain="http://updates.zdnet.com/tags/performance+review.html"><![CDATA[Performance Review]]></category>
		<category domain="http://updates.zdnet.com/tags/performance+management.html"><![CDATA[Performance Management]]></category>
		<category domain="http://updates.zdnet.com/tags/human+resources.html"><![CDATA[Human Resources]]></category>
		<category domain="http://updates.zdnet.com/tags/workforce+management.html"><![CDATA[Workforce Management]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Before you do that BPO, Audit, Consulting or other services deal, check out these costs]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=687]]></link>
		<description><![CDATA[How service providers spend money on T&E is your business. You'll pay for it one way or another. Check out these numbers and the questions you should pose to your next service provider. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Sun, 15 Nov 2009 20:25:54 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/audit.html"><![CDATA[Audit]]></category>
		<category domain="http://updates.zdnet.com/tags/bpo.html"><![CDATA[BPO]]></category>
		<category domain="http://updates.zdnet.com/tags/service+provider.html"><![CDATA[Service Provider]]></category>
		<category domain="http://updates.zdnet.com/tags/consulting.html"><![CDATA[Consulting]]></category>
		<category domain="http://updates.zdnet.com/tags/business+services.html"><![CDATA[Business Services]]></category>
		<category domain="http://updates.zdnet.com/tags/business+process+outsourcing+%2528bpo%2529.html"><![CDATA[Business Process Outsourcing (BPO)]]></category>
		<category domain="http://updates.zdnet.com/tags/outsourcing.html"><![CDATA[Outsourcing]]></category>
		<category domain="http://updates.zdnet.com/tags/it+operations.html"><![CDATA[It Operations]]></category>
		<category domain="http://updates.zdnet.com/tags/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://updates.zdnet.com/tags/outsourcing+%2526+subcontracting.html"><![CDATA[Outsourcing & Subcontracting]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Cloud-to-Cloud Integration - Another Big ERP Challenge!]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=685]]></link>
		<description><![CDATA[NetSuite's new Open Connect integration should make ERP buyers and vendors re-think interfaces and integration across application suites. Everyone needs to re-think what cloud-to-cloud integration, in multi-tenant apps, really means. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 28 Oct 2009 11:36:59 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/erp.html"><![CDATA[ERP]]></category>
		<category domain="http://updates.zdnet.com/tags/integration.html"><![CDATA[Integration]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+resource+planning+%2528erp%2529.html"><![CDATA[Enterprise Resource Planning (ERP)]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Sustainability: Hard for business, harder for ERP vendors]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=681]]></link>
		<description><![CDATA[ERP vendors don't get sustainability. They think it's about collecting all of a user's electric and gas bills to determine their carbon footprint. They think it's a reporting exercise. If they can develop a spreadsheet with more rows and columns than the next ERP vendor, then they have achieved some...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 22 Oct 2009 11:08:21 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/sustainability.html"><![CDATA[Sustainability]]></category>
		<category domain="http://updates.zdnet.com/tags/erp+vendor.html"><![CDATA[ERP Vendor]]></category>
		<category domain="http://updates.zdnet.com/tags/erp.html"><![CDATA[ERP]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+resource+planning+%2528erp%2529.html"><![CDATA[Enterprise Resource Planning (ERP)]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[CEO Interview: Meridian Systems' John Bodrozic on the construction front]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=677]]></link>
		<description><![CDATA[I recently spoke with John Bodrozic, President and co-founder of Meridian Systems, which sells a number of solutions in the project portfolio management and infrastructure lifecycle management space. by Brian Sommer]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 22 Oct 2009 10:15:44 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/project+portfolio+management.html"><![CDATA[Project Portfolio Management]]></category>
		<category domain="http://updates.zdnet.com/tags/project+management.html"><![CDATA[Project Management]]></category>
		<category domain="http://updates.zdnet.com/tags/tools+%2526+techniques.html"><![CDATA[Tools & Techniques]]></category>
		<category domain="http://updates.zdnet.com/tags/it+operations.html"><![CDATA[It Operations]]></category>
		<category domain="http://updates.zdnet.com/tags/it+service+management.html"><![CDATA[It service Management]]></category>
		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[Management]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Demand this from software vendors]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=671]]></link>
		<description><![CDATA[I was getting a briefing last week from a software executive. We got to a point in the conversation where the discussion was focusing on existing products. I moved the conversation to a different space, though. If you're getting a pitch from a vendor, you should move the conversation, too!...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 20 Oct 2009 16:49:33 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/vendor.html"><![CDATA[Vendor]]></category>
		<category domain="http://updates.zdnet.com/tags/customer.html"><![CDATA[Customer]]></category>
		<category domain="http://updates.zdnet.com/tags/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://updates.zdnet.com/tags/sales+force+management.html"><![CDATA[Sales Force Management]]></category>
		<category domain="http://updates.zdnet.com/tags/tools+%2526+techniques.html"><![CDATA[Tools & Techniques]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[Management]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Future ERP]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Howlett/?p=1419]]></link>
		<description><![CDATA[  Brian Sommer's provocative post that juxtaposes SAP's technology thinking around the 'old' and 'new' worlds provides insights into something SAP was talking about last year - the two speed world of ERP. At the back end there is still plenty to do, hardening applications, winkling out recurring bugs...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 19 Oct 2009 07:00:55 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/innovation.html"><![CDATA[Innovation]]></category>
		<category domain="http://updates.zdnet.com/tags/salesforce.com+inc..html"><![CDATA[Salesforce.com Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/financial.html"><![CDATA[Financial]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
		<category domain="http://updates.zdnet.com/tags/erp.html"><![CDATA[ERP]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
		<category domain="http://updates.zdnet.com/tags/brian.html"><![CDATA[Brian]]></category>
		<category domain="http://updates.zdnet.com/tags/s-curve.html"><![CDATA[S-curve]]></category>
		<category domain="http://updates.zdnet.com/tags/cloud+infrastructure.html"><![CDATA[Cloud Infrastructure]]></category>
		<category domain="http://updates.zdnet.com/tags/brp.html"><![CDATA[BRP]]></category>
		<category domain="http://updates.zdnet.com/tags/cloud+computing.html"><![CDATA[Cloud Computing]]></category>
		<category domain="http://updates.zdnet.com/tags/virtualization.html"><![CDATA[Virtualization]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/hardware.html"><![CDATA[Hardware]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/dennis+howlett.html"><![CDATA[Dennis Howlett]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CRM</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
		<category domain="tickers">CRM,SAP</category>
	</item>
	<item>
		<title><![CDATA[Two Views of the Software Market]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=667]]></link>
		<description><![CDATA[A Bridge Too Far?    In a blogger briefing this week at SAPâ€™s TechEd, SAP CTO, Vishal Sikka, drew a chart of the application software market and what new areas of technology are of interest to the firm. Iâ€™ve tried to reproduce his freehand drawing into the following...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 16 Oct 2009 11:07:02 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/erp.html"><![CDATA[ERP]]></category>
		<category domain="http://updates.zdnet.com/tags/vishal+sikka.html"><![CDATA[Vishal Sikka]]></category>
		<category domain="http://updates.zdnet.com/tags/s-curve.html"><![CDATA[S-curve]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+resource+planning+%2528erp%2529.html"><![CDATA[Enterprise Resource Planning (ERP)]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Customer Intimacy wins in SAP SI's and Channel Partners]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=662]]></link>
		<description><![CDATA[Yesterday, several bloggers at the SAP TechEd conference in Phoenix had an opportunity to speak with Zia Yusuf, EVP, Global Ecosystem & Partner Group of SAP.    I asked Zia what characteristics typify the best SAP partners. He rattled off five qualities that the best systems integrators and...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 14 Oct 2009 10:25:40 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/customer.html"><![CDATA[Customer]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
		<category domain="http://updates.zdnet.com/tags/firm.html"><![CDATA[Firm]]></category>
		<category domain="http://updates.zdnet.com/tags/channel+partner.html"><![CDATA[Channel Partner]]></category>
		<category domain="http://updates.zdnet.com/tags/business+services.html"><![CDATA[Business Services]]></category>
		<category domain="http://updates.zdnet.com/tags/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://updates.zdnet.com/tags/supply+chain.html"><![CDATA[Supply Chain]]></category>
		<category domain="http://updates.zdnet.com/tags/product+development.html"><![CDATA[Product Development]]></category>
		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[Management]]></category>
		<category domain="http://updates.zdnet.com/tags/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://updates.zdnet.com/tags/research+%2526+development.html"><![CDATA[Research & Development]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
		<category domain="tickers">SAP</category>
	</item>
	<item>
		<title><![CDATA[What we may/may not hear @ Oracle Open World this week]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=660]]></link>
		<description><![CDATA[Watch for movement on these matters    Last night, Oracleâ€™s annual mega event, Oracle Open World, opened. This event draws some 37,000 people to San Francisco to hear, see and speak all things Oracle. With the keynotes starting in mere minutes, I thought Iâ€™d offer up my thoughts...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 12 Oct 2009 08:11:04 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/probability.html"><![CDATA[Probability]]></category>
		<category domain="http://updates.zdnet.com/tags/oracle+corp..html"><![CDATA[Oracle Corp.]]></category>
		<category domain="http://updates.zdnet.com/tags/mysql.html"><![CDATA[MySQL]]></category>
		<category domain="http://updates.zdnet.com/tags/sun+microsystems+inc..html"><![CDATA[Sun Microsystems Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/oracle+open+world.html"><![CDATA[Oracle Open World]]></category>
		<category domain="http://updates.zdnet.com/tags/software+as+a+service+%2528saas%2529.html"><![CDATA[Software As A Service (SaaS)]]></category>
		<category domain="http://updates.zdnet.com/tags/databases.html"><![CDATA[Databases]]></category>
		<category domain="http://updates.zdnet.com/tags/managed+hosting.html"><![CDATA[Managed Hosting]]></category>
		<category domain="http://updates.zdnet.com/tags/open+source.html"><![CDATA[Open Source]]></category>
		<category domain="http://updates.zdnet.com/tags/emerging+technologies.html"><![CDATA[Emerging Technologies]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">ORCL</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JAVA</category>
		<category domain="tickers">ORCL,JAVA</category>
	</item>
	<item>
		<title><![CDATA[SMART Selling in the SaaS world]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=658]]></link>
		<description><![CDATA[What we all could learn from Sonar6    Post #3 from the HR Technology show    SaaS software as a service is supposed to cost less. At least thatâ€™s what all the vendors tell me. Itâ€™s also supposed to be easier to use and easier to...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 09 Oct 2009 10:58:57 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/software-as-a-service.html"><![CDATA[Software-as-a-service]]></category>
		<category domain="http://updates.zdnet.com/tags/katherine+jones.html"><![CDATA[Katherine Jones]]></category>
		<category domain="http://updates.zdnet.com/tags/software+as+a+service+%2528saas%2529.html"><![CDATA[Software As A Service (SaaS)]]></category>
		<category domain="http://updates.zdnet.com/tags/managed+hosting.html"><![CDATA[Managed Hosting]]></category>
		<category domain="http://updates.zdnet.com/tags/cloud+computing.html"><![CDATA[Cloud Computing]]></category>
		<category domain="http://updates.zdnet.com/tags/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://updates.zdnet.com/tags/emerging+technologies.html"><![CDATA[Emerging Technologies]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Selling that Technology: Functions, Features & Fools]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=654]]></link>
		<description><![CDATA[We got a lot of pitches from technology companies at the recent HR Technology show in Chicago. Each of us asked vendors â€œWhat are the top 3 things we should remember about your firm?â€ and often we were met with blank stares; a litany of functions and features; or, that...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 08 Oct 2009 10:07:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/function.html"><![CDATA[Function]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Two Perspectives of the HR Technology show]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=652]]></link>
		<description><![CDATA[Some positive surprises - strong attendance    Last week, Dr. Katherine Jones and I attended the HR Technology show.  Katherine is one the best known HR analysts out there and covered the space for Aberdeen Group for a number of years. Together, we sat down with 21...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 07 Oct 2009 13:46:41 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/human+resources+inc..html"><![CDATA[Human Resources Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/katherine.html"><![CDATA[Katherine]]></category>
		<category domain="http://updates.zdnet.com/tags/herewith.html"><![CDATA[Herewith]]></category>
		<category domain="http://updates.zdnet.com/tags/hr+tech.html"><![CDATA[HR Tech]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
	</item>
	<item>
		<title><![CDATA[Novel/Inadvertent way to promote a tech conference]]></title>
		<link><![CDATA[http://blogs.zdnet.com/sommer/?p=648]]></link>
		<description><![CDATA[Gremlins can sometimes be good    Yesterday, gremlins either stomped my blog page or they laid waste to a ZDNet advertiser see below.    [caption id="attachment_650" align="alignnone" width="462" caption="An Ad I Actually Read"][/caption]    I remember some old Marketing sage telling me in college...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 06 Oct 2009 10:41:38 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://updates.zdnet.com/tags/brian+sommer.html"><![CDATA[Brian Sommer]]></category>
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