bill appleton

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Scaling the cloud, deflating the price of software

After a week of intensive usage last December getting his company's application to run against Amazon's SimpleDB cloud database, DreamFactory founder and CTO Bill Appleton wondered how big a bill he'd run up. To his amazement, what had seemed like a week's heavy usage had cost just a few cents....

Tags: Software, Database, On-demand, Amazon.com Inc., Pricing Strategy, DreamFactory, Bill Appleton, Pricing, Cloud Computing, Marketing Research, Marketing, Phil Wainewright

Blog posts 2008-06-05

Additional Resources

When thinking PaaS, think about it in terms of audience

Software as a service has turned into platform as a service (as if we needed another "aaS") and as this application battle royale gets underway developers need to think about these efforts in terms of audience. For instance, Bill Appleton, CTO of DreamFactory, which makes cloudware--rich Internet...

Tags: Intuit QuickBase, Platform, PaaS, Salesforce.com AppExchange, DreamFactory, Cloud Computing, Tools & Techniques, Project Management, Sales Force Management, Management, It Operations, It service Management, Sales, Larry Dignan

Blog posts 2008-06-23

Racing for The Cliff -- Salesforce.com and The Looming Competitive Market

Racing for The Cliff -- Salesforce.com and The Looming Competitive MarketIt's all quite insaneI've used them all. Salesforce, Siebel, Oracle and they all suffer from trying to be all things to all companies. Apps that fit your workflow can be pretty simple. Complexity leads to feature bloat,...

Tags: Sales force management, software-as-a-service, Salesforce.com AppExchange, SFDC, Salesforce.com Inc., DreamFactory, mashup, SAP AG

Discussion threads 2007-02-22

SaaS in 2007: Composition instead of integration

While the Web 2.0 crowd get excited about the superficial appeal of simple mashups, SaaS vendors have been quietly equipping users with do-it-yourself composite application tools that help them get their jobs done faster and better. My prediction is that 2007 is going to see an explosion of these DIY...

Tags: Software as a Service (SaaS), composition, DIY enterprise mashup, tool, integration, software-as-a-service

Blog posts 2006-12-22

Web 3.0: Salesforce.com's 'Business Web'

Some people call it the 'enterprise Web.' Here, I've been calling it Web 3.0. Marc Benioff, launching Salesforce.com's Winter '06 release and AppExchange platform today, calls it 'the business Web,' so I guess that's the name the majority of people will settle on. But will his company dominate...

Tags: Salesforce.com AppExchange

Blog posts 2006-01-17

Fixing bugs, the on-demand way

It's not just product updates that come faster with on-demand applications. Bugs get fixed fast, sometimes in less time than you'd spend just holding to get through to tech support at on-premises vendors. Here's a story from Bill Appleton, CTO of DreamFactory, which just released an AppForce-hosted collaboration tool called...

Tags: on-demand

Blog posts 2005-10-27

The Great Disruptive Start-Ups Search, Part 1

My post from yesterday, wondering where are the disruptive start-ups in Web 2.0, caught the attention of a number of people. So I'm going to continue my search for disruptive start-ups here on ZDNet and see what comes up. Firstly a 9rules Network buddy, Mike Rundle at BusinessLogs, made...

Tags: Web 2.0, DreamFactory Software, disruptive start-up

Blog posts 2005-10-20

AJAX and the richer Internet application

The upcoming launch of Macromedia's Flex Builder development tool is a timely reminder that the AJAX crowd didn't invent the idea of Rich Internet Applications RIAs. Flex redeems Macromedia's ubiquitous Flash browser plug-in, which earned notoriety as the originator of all those useless and highly annoying 'skip intro' pages built...

Tags: AJAX, DreamFactory

Blog posts 2005-10-10