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- Will economic downturn push companies into the cloud?
- At the TechCrunch Cloud Computing Roundtable in Mountain View, Calif., Marc Benioff, CEO of Salesforce.com, explains why he thinks Microsoft's entry into the business will bring validation to the cloud. Many CTOs, he says, still need to be convinced that using software as a service will save them money and...
- Tags: Cloud, Software As A Service (SaaS), Managed Hosting, Sales Force Management, Emerging Technologies, Sales, Salesforce, cloud computing, SaaS, Benioff, Microsoft, TechCrunch, platforms
- Videos 2009-03-02
- Salesforce and Google: Bringing two platforms together
- Preceded by flashing colored lights and a brief video about the business Web, salesforce.com CEO Marc Benioff took the stage during a luncheon press conference to announce the alliance with Google around AdWord integrations, which I covered in this post. The only news of the day was Benioff announcing that...
- Tags: Salesforce.com, Google, Enterprise 2.0
- Blog posts 2007-06-05
Additional Resources
- Oracle OpenWorld 2009 - Social CRM Technology Rears an Actual Head
- I am almost always in awe of Oracle OpenWorld. The scope of this conference is spectacular. Can you imagine an event that the attendance is down to 37,000 attendees? Actually, that puts me in awe of their event planners more than even the event. How in the name of whoever...
- Tags: Oracle Corp., Siebel Systems Inc., CRM, Anthony Lye, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software, Paul Greenberg
- Blog posts 2009-10-14
- What we may/may not hear @ Oracle Open World this week
- Watch for movement on these matters Last night, Oracle’s annual mega event, Oracle Open World, opened. This event draws some 37,000 people to San Francisco to hear, see and speak all things Oracle. With the keynotes starting in mere minutes, I thought I’d offer up my thoughts...
- Tags: Probability, Oracle Corp., MySQL, Sun Microsystems Inc., Oracle Open World, Software As A Service (SaaS), Databases, Managed Hosting, Open Source, Emerging Technologies, Enterprise Software, Software, Data Management, Brian Sommer
- Blog posts 2009-10-12
- Salesforce.com, Dell target SMBs
- Dell and Salesforce.com said Monday that they will team up to target small and mid-sized businesses. The announcement, which coincides with Oracle's OpenWorld, goes like this: The companies will launch certified Dell-Salesforce.com customer relationship management bundles via the cloud. Pricing will start at...
- Tags: Salesforce.com Inc., Dell Computer Corp., Small And Medium Business, Sales Force Management, Sales, Larry Dignan
- Blog posts 2009-10-12
- SAP and Oracle going head to head
- This week gives SAP and Oracle watchers an opportunity to see these giants go head to head in the entertainment stakes as each holds major conferences. SAP is in Phoenix with TechEd while Oracle takes over the Moscone Center and a lot of the surrounding area...
- Tags: Oracle Corp., SAP AG, Advertising & Promotion, Marketing, Dennis Howlett
- Blog posts 2009-10-12
- Salesforce.com Plays In the Enterprise - Again
- Back in 1999, I was a salesforce.com user and at that time, it was a rather kludgy sales force automation application that didn't do much right - for example if I tried to export a .CSV file it gave me an .XLS file and vice versa.  I read something by Marc...
- Tags: Salesforce.com Inc., Accounting, Financial, Sales Force Management, Sales Force Automation (SFA), Sales, Enterprise Software, Software, Paul Greenberg
- Blog posts 2009-10-07
- Salesforce.com fires back at Oracle in SaaS war
- In recent quarters Oracle has been taking aim at Salesforce.com, noting that its Siebel On Demand was poaching customers. On Thursday it was Salesforce's turn to return fire. Following Salesforce's fiscal second quarter earnings, CEO Marc Benioff, as chatty as ever, took aim at his trash talking...
- Tags: Salesforce.com Inc., Software-as-a-service, Oracle Corp., Sales Force Management, Sales, Larry Dignan
- Blog posts 2009-08-21
- Cheap jibe sullies SAP's SaaS strategy
- Cheap jibe sullies SAP's SaaS strategyYou got it TOTALLY wrong!"The message this sends is that Wookey?s initiative doesn?t have the wholehearted support of SAP?s board."No, that's not it at all. [b]The message this sends is that Force.com from Salesforce.com is not a viable competitor in the large enterprise.[/b] Are you...
- Tags: Software as a Service (SaaS), Managed hosting, cloud computing, Leadership, SAP AG, software-as-a-service, SaaS strategy
- Discussion threads 2009-06-18
- Excerpt: Marketing 2.0 From CRM at the Speed of Light 4th Edition
- I'm going to try something out here. I am ready to cringe as the tomatoes and old iPods are thrown at me, or the praise is showered on me...oh, wait, that's someone dumping buckets of tar over my head. I'm providing an advance excerpt of Chapter 13 of CRM...
- Tags: Advertisement, Attention, CRM, New Competition, Engagement Rating, Marketers, Marketing Professional, Marketing Research, Marketing, Paul Greenberg
- Blog posts 2009-05-29
- Sage and the Economy â€" Two things that should turn around
- Sage is a large, albeit understated, software provider that sells a multitude of applications that a significant number of people and firms use. Through acquisitions, the company has amassed a large portfolio of products that include brands such as AccPac, ACT, Timberline, MAS, Abra and many more. ...
- Tags: Brand, Channel Partner, North America, Sage, Sue, Public Relations, Sales Strategy, Branding, Sales Force Management, Marketing, Corporate Communications, Sales, Brian Sommer
- Blog posts 2009-05-17
- News to know: Real Q1, Wolfram Alpha, Vonage, Psystar netbook, Google cloud
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Sam Diaz: Real misses for Q1, swings to loss; mentions "Facet" Garett Rogers: Wolfram Alpha has Google's attention ...
- Tags: Google Inc., Larry Dignan, Vonage Holdings Corp., Sam Diaz, Netbook, Netbooks, Nettops & MIDs, Home Entertainment, Digital Cameras, Digital Photography, Tv & Home Theater, Hardware, Personal Technology, Consumer Electronics
- Blog posts 2009-05-08
- Could your software CEO be a TV pitchman? Benioff might...
- Salesforce's CEO & Billy Mays - the ultimate pitch team! satire I (and 600 others) attended the recent Salesforce.com event here in Chicago. Salesforce was promoting its platform-as-a-service PaaS, Force.com. At these events, the different talks have their own highlights but, for me, I...
- Tags: Software, Salesforce.com Inc., PaaS, TV, Force.com, Marc, Sales Force Management, Cloud Computing, Sales, Brian Sommer
- Blog posts 2009-05-07
- CRM Playaz Episode #7 - Short, Sweet, Sage, SAP, See-are-em, & End of Maintenance -- or Days
- CRM Playaz Episode #7 This episode is our shortest and maybe the sweetest we've ever done because of all the s's in it. Brent and I riff on pretty much all of life and upcoming events in the world of CRM including Sage Insights 2009 and SAP's...
- Tags: SAP AG, CRM, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software, Paul Greenberg
- Blog posts 2009-05-04
- SAP software revenue skids in first quarter; Maintenance terms tweaked
- SAP's first quarter software revenue---an indicator of maintenance and services health skidded 33 percent due to a "difficult operating environment" and a tough year ago comparison. Meanwhile, SAP altered its maintenance pricing plans to allay customer concerns. SAP on Wednesday reported first quarter net income of €204...
- Tags: Software, Revenue, Customer, SAP AG, Dennis Howlett, Vinnie Mirchandani, Upgrades, Tools & Techniques, Operational Accounting, Management, Finance, Larry Dignan
- Blog posts 2009-04-29
- NetSuite Changes Suit(e): Peaceful Coexistence
- Back in the 60s the Cold War left pushed for a solution to the U.S./Soviet ongoing conflict that they termed "peaceful coexistence." NetSuite with its last two announcements, virtually on top of each other, seems to be aimed at selective version of that very same solution -...
- Tags: Salesforce.com Inc., NetSuite Inc., SAP AG, Sales Force Management, Sales, Paul Greenberg
- Blog posts 2009-04-17
- Salesforce's unspoken build and buy strategy
- At this week's Cloudforce I was keen to understand what is happening on the Force.com platform. Narinder Singh, Appirio's marketing strategist came on stage to talk about how they used the Force.com platform to set up MyStarbucksidea.com. This is an example of a situational application, built and designed for a...
- Tags: Strategy, Salesforce.com Inc., Force.com, Sales Force Management, Sales, Dennis Howlett
- Blog posts 2009-04-07
- Salesforce launches free Mobile Lite version
- Salesforce.com is expanding its mobile offerings, creating a free "lite" version for customers who use the Professional and Enterprise Editions of the software. Previously, only Unlimited Edition customers were offered free use of the mobile software, while Professional and Enterprise customers were charged a fee. That structure hasn't changed. ...
- Tags: Salesforce.com Inc., Mobile, Advertising & Promotion, Marketing, Sam Diaz
- Blog posts 2009-04-06
- Congratulations Marc… The next $billion will be harder
- In 10 years, salesforce.com founder and CEO Marc Benioff has turned CRM-as-a-service into a $1B business with 55,400 customers. Both numbers are impressive. It took SAP more than 35 years and an acquisition of Business Objects to cross the 50,000 customer mark (BOBJ pushed them over 80,000). ...
- Tags: Salesforce.com Inc., PeopleSoft Inc., Oracle Corp., Sales Force, Siebel Systems Inc., SAP AG, CRM, Sales Force Management, Sales Strategy, Software As A Service (SaaS), Sales, Emerging Technologies, Bruce Richardson
- Blog posts 2009-03-17
- Salesforce.com: Pondering the next 10 years
- Salesforce.com turns 10 Monday and in the last decade it has cemented its standing as a leading enterprise software vendor and leader of the software as a service and cloud computing charge. However, the next 10 years may be much more interesting. Salesforce.com, officially launched in a...
- Tags: Salesforce.com Inc., Software-as-a-service, Cloud Computing, Sales Force Management, Sales, Larry Dignan
- Blog posts 2009-03-16
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