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- Nine worst social media fails of 2009... thus far
- Social media has taken the marketing world by storm. Major agencies and internal divisions are hosting think tank sessions to try and come up with witty ideas to market their products and drive customer loyalty. Some of the ideas they come up with are great. But others, let's face it,...
- Tags: Pizza Hut, Brand, Stunt, Social Media, Twitter, Motrin, Nannerpuss, Jack, Skittles Home Page, Ashton Kutcher, Branding, Marketing, Jennifer Leggio
- Blog posts 2009-05-22
Additional Resources
- ZDNet readers don't care about celebrity endorsements
- I agree with the poll. I'm not buying a new camera because Ashton Kutcher is pimping one out, or because Justin Timberlake is doing it in his commercials. I'll buy one based on the features I need. I'd rather see the commercials prop up the features rather than the celebrity.Oh...
- Tags: camera, celebrity endorsement, advertisement, ZDNet-reader
- Discussion threads 2009-10-27
- Poll: Have you ever bought a camera because of a celebrity?
- Celebrities are heavily used in the promotion of gadgets these days because camera companies really hope they'll profit from the use of big-name stars. From Ashton Kutcher's endorsement deal with Nikon Coolpix to the product placement and use of camera phones on Gossip Girl, camera manufacturers...
- Tags: Camera, Camera Phones, Cellular Phones, Consumer Electronics, Personal Technology, Rachel King
- Blog posts 2009-10-16
- Is Twitter making us all self-centered?
- I made a comment on Twitter this morning about how I don't feel as if I fit in anymore. That wasn't some "woe is me" decree implying that I was going to leave Twitter. Perish the thought. It was more of an observation on the way that Twitter has impacted...
- Tags: Twitter, Networking, Jennifer Leggio
- Blog posts 2009-07-07
- Twitter's Biz Stone and Evan Williams at D7 [video]
- Just in case you can't get enough of Twitter---I'm about to scream 'No Mas!'---the company's co-CEOs Biz Stone and Evan Williams talk about growth, making money someday and other nuances of running a startup. Here are the video highlights from D7. In other news, Tom Foremski figures...
- Tags: Video, Twitter, Corporate Communications, Marketing, Larry Dignan
- Blog posts 2009-05-27
- Point / Counterpoint: Debating celebrities on Twitter
- Today seems to be Twitter day on the blog. I'm going to go with it. Last week at a networking event I had quite the heated debate with Aaron Strout, a man I respect and admire very much. But we're on opposite sides of a very important...
- Tags: Twitter, Marketing Research, B2B, Marketing, E-business/E-Commerce, Internet, Jennifer Leggio
- Blog posts 2009-05-06
- French hacker gains access to Twitter's admin panel
- UPDATE2: Twitter confirms the unauthorized access. UPDATE: The Twitter admin hack appears to be the result of a successful social engineering attack against one of Twitter's employees -- similar attack took place in January this year. Here's a retrospective of the events that took place. ...
- Tags: Hacker, Twitter, Attack, Hacking, Security, Dancho Danchev
- Blog posts 2009-04-30
- Oprah comes, Oprah goes: Who cares?
- Oprah comes, Oprah goes: Who cares?Nope you're wrongHow many followers you attract on Twitter show how popular you are. This means that Twitter is nothing more than a tool to expand the "Popularity Contest" past the traditional High School environment. Silly, stupid and meaningless stuff is what people NOW use...
- Tags: PRODUCTIVITY, Oprah Winfrey, Twitter
- Discussion threads 2009-04-30
- Dude, Where's My Phone Bill?
- The OOMA is a Voice Over IP VOIP appliance that plugs into your broadband connection which provides you unlimited local and long distance telephone service. What's the difference between this and other consumer VOIP solutions such as Vonage or Packet8? No phone bill. ...
- Tags: Phone, Caller ID, Call, OOMA, OOMA Scout, Telephony, Telecom & Utilities, VOIP, Telecommunications, Networking, Jason Perlow
- Blog posts 2009-04-27
- Viral Video: Susan's got talent
- Two weeks ago, "Britains Got Talent" contestant #43212 walked onto the stage and into the hearts of millions of unsuspecting viewers. "All right, what's your name, darling?", asked Simon Cowell. "My name is Susan Boyle." [ Watch the video | Longer version ] Eyes...
- Tags: Talent, Video, Corporate Communications, Workforce Management, Web Technology, Channel Management, Marketing, Human Resources, Ed Burnette
- Blog posts 2009-04-24
- Twitter's Oprah-tunity: Time to get down to business
- Twitter's Oprah-tunity: Time to get down to businessChange the sloganWhy is it just for her and Friends. What happened to Family? Is that in her Plan? Bring back the noble senior Phil D. I say, at least he made me think about things and not so much...
- Tags: Operational accounting, Twitter, Oprah-tunity
- Discussion threads 2009-04-20
- News to know: Windows 7; U.S. CTO; Quickoffice; Ubuntu
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Brian Sommer: The immediacy of value: Where SaaS must go next Mary Jo Foley: Windows 7 Release Candidate due date is...
- Tags: Ubuntu, Larry Dignan, Microsoft Windows 7, Mary Jo Foley, Twitter, Microsoft Windows, Home Entertainment, Data Centers, Desktop Virtualization, Operating Systems, Software, Personal Technology, Storage, Hardware, Data Management, Virtualization
- Blog posts 2009-04-20
- It's all downhill for Twitter, politics from here
- This week, "tax protesters" gathered across America to dump bagged tea into symbolic bodies of non-potable water and Ashton Kutcher challenged CNN to a Twitter follower showdown. I admire anyone who takes to the streets for their ideas and recognize the power of media, even when it is lowered to...
- Tags: Oprah Winfrey, Twitter, Taxes, Free Trade, Personal Finance, Financial Planning, Finance, Mitch Ratcliffe
- Blog posts 2009-04-17
- Does Ashton Kutcher kill Twitter's credibility?
- Does Ashton Kutcher kill Twitter's credibility?the hype was certainly a two-edged swordyou are spot on with you commentary and i commen you for pointing out how we should be less distracted by the hype and more focused on how to bring the technology to the next levelCredibility! Is this a...
- Tags: Twitter, Kutcher
- Discussion threads 2009-04-17
- Does Ashton Kutcher kill Twitter's credibility?
- So Ashton Kutcher beat CNN to a million followers. Great. One more reason for Twitter to make it into the news lately. This is all well and good except I'm wasting my breath talking about how useful Twitter could be in a classroom and all people are thinking...
- Tags: Twitter, Blogging, Productivity, Internet, Christopher Dawson
- Blog posts 2009-04-17
- News to know: Google; iBotnet; Cisco; Microsoft
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Larry Dignan: Google earnings deliver; Sales growth slows; Economy still in 'uncharted territory' Statement: GOOGLE ANNOUNCES FIRST QUARTER 2009...
- Tags: Apple iPhone, Google Inc., Larry Dignan, Apple Macintosh, Information Technology, Apple Inc., Microsoft Corp., Cisco Systems Inc., Twitter, IBM Corp., Desktops, Strategy, Open Source, Hardware, Management
- Blog posts 2009-04-17
- Twitter's big day: Revenue plan? Google deal? Oprah's touch?
- Twitter co-founder Evan Williams sent out the cryptic tweet earlier today - and now, some tidbits of information have trickled out, giving us some things to ponder as it relates to this news. Of course, the big news would be a revenue model...
- Tags: Revenue, Google Inc., Oprah Winfrey, Twitter, Operational Accounting, Finance, Sam Diaz
- Blog posts 2009-04-16
- Extending Dunbar's Number with the social web
- British professor Robin Dunbar suggests that we can maintain stable social relationships with only 150 people, but I think today's social web allows for a much greater number. Dunbar says that our appetite for gossip might be the reason humans even bothered to...
- Tags: Web, Facebook, Social Web, Robin Dunbar, Sociality, Channel Management, Corporate Communications, Team Management, Web 2.0, Marketing, Management, Internet, Andrew Mager
- Blog posts 2009-02-15
- News to know: Apple updates; Google antitrust; SAP; Countrywide; Patch Tuesday
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily: Ryan Naraine: Countrywide warning: Ex-employee may have sold customer, mortgage data Apple plugs gaping QuickTime security holes MS Patch Tuesday: 8 critical security holes patched ...
- Tags: Google Inc., Apple iPod, Antitrust, SAP AG, Apple Inc., Digital Music, Digital Media, Security, Personal Technology, Consumer Electronics, David Grober
- Blog posts 2008-09-10
- Ashton Kutcher and Jason Goldberg talk about Blahgirls strategy
- The founders of Katalyst Media answer questions about their new startup. Here is a behind the scenes video. by Andrew Mager
- Tags: Founder, Corporate Communications, Strategy, Marketing, Management, Andrew Mager
- Blog posts 2008-09-09
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