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How will the recession affect Web 2.0?

Charlene Li, founder of the Altimeter Group, talks about how Silicon Valley will be affected by the current economic downturn. She says that Web 2.0 companies will face a scarcity of resources and more hardship, and will need to buckle down and focus on new innovations, collaboration, and getting things...

Tags: Web, Recession, Web 2.0, Channel Management, Internet, Marketing, Charlene Li, Altimeter Group

Videos 2008-10-20

Additional Resources

SaaS Customer Bill of Rights: right thing, right time

AG Customer Bill of Rights - SaaS - Live I'm not pimping this because Ray Wang and I happen to be collaborators or that I got a credit in the Altimeter Group report but because Ray and Jeremiah Owyang's SaaS Customer Bill of Rights is the right thing at...

Tags: Software-as-a-service, Software As A Service (SaaS), Managed Hosting, Cloud Computing, Emerging Technologies, Dennis Howlett

Blog posts 2009-10-12

Enterprise Advocates launches; Targets IT buyers

A band of analysts and industry experts have formed Enterprise Advocates, an advisory group geared to the buy side of the information technology equation. The group, which includes ZDNet's Dennis Howlett and Oliver Marks, is a timely addition to the tech buying equation. In addition to Howlett...

Tags: Roster, Information Technology, Webinar, Analyst, Strategy, Management, Larry Dignan

Blog posts 2009-10-06

McKinsey's 'Business and Web 2.0' Report and the new Consulting Landscape

McKinsey, the venerable management consulting company, has produced their second piece of 'Web 2.0 in business' research this year. This is arguably a sign of the rapid maturation of the 2.0 technology and associated (and I'd argue more important) change management sector: the pricey consulting company...

Tags: Web, McKinsey & Co., Consulting, Web 2.0, Channel Management, Internet, Marketing, Oliver Marks

Blog posts 2009-09-02

Ten top issues in adopting enterprise social computing

Last week ZDNet’s Larry Dignan wrote an insightful post that analyzed the recent report from Charlene Li and the Altimeter Group/Wetpaint about early data that seems to show an intriguing correlation between social media engagement and corporate financial performance. The key finding was that companies that are...

Tags: Social Media, Social Computing, Dion Hinchcliffe

Blog posts 2009-07-27

Does social media really correlate with the bottom line? Color me skeptical

A study has found that revenue, gross margins and profits correlate nicely with companies that are the most engaged with social media. Should you build a portfolio around these highly engaged social media friendly brands? Probably not. A report by Charlene Li of the Altimeter Group and...

Tags: Financial, Social Media, Financial Case, Larry Dignan

Blog posts 2009-07-21

What's working and what's not in SEO?

At the Revenue Bootcamp Conference in Mountain View, Calif., panelists discussed the best ways to drive traffic to your site. Dion Lim, COO of SimplyHired.com, stresses his company's success with partnerships--if you make people money, he says, they'll be your friends for life. Neil Patel, a Quick Sprout Blogger, says...

Tags: Search Engine Optimization, Founder, Search, Marketing Research, Business Structures, Marketing, Finance, Larry Dignan

Blog posts 2009-07-14

What's working and what's not in SEO?

At the Revenue Bootcamp Conference in Mountain View, Calif., panelists discussed the best ways to drive traffic to your site. Dion Lim, COO of SimplyHired.com, stresses his company's success with partnerships--if you make people money, he says, they'll be your friends for life. Neil Patel, a Quick Sprout Blogger, says...

Tags: Search Engine Optimization, Founder, Search, Marketing Research, Business Structures, Marketing, Finance, SEO, Revenue Bootcamp, search engines, blogosphere, blogging, keywords, money

Videos 2009-07-13

Web 2.0 Expo: Recommended sessions for social business

It's about that time to gear up for Web 2.0 Expo (#w2e) next Tuesday through Friday at Moscone West in San Francisco. I am excited about the content that TechWeb / O'Reilly Media, Inc., has produced and I have put together the following schedule for myself. Why should you care?...

Tags: Web, Social Media, Web 2.0, Channel Management, Internet, Marketing, Jennifer Leggio

Blog posts 2009-03-27