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Social media and enterprise IT demand gen -- a wrong fit?: Al Krueger's "Comet Branding Internet Radio" show always sparks interesting discussion. This morning I joined him, Brian Solis and Nicole Jordan to discuss "The Changing Role of PR as Media Evolves." While our PR fundamentals discussion was compelling, it momentarily branched into something that I feel is a bigger issue...; Tags: Information Technology, Social Media, Sales, Al Krueger, Brian Solis, Jennifer Leggio; Blog posts 2008-10-22

PR Survey II Sneak Preview: We still have a disconnect: The first PR Survey results caused quite the stir in the PR industry. The second set of results are pretty telling, too. Nicole Jordan and I got together a few weeks ago to dig through the answers. We're pretty disappointed with the amount of information we got, but overall the...; Tags: Result, Public Relations, Marketing, Corporate Communications, Jennifer Leggio; Blog posts 2009-05-04
Read and recognize - 10 must-know social business bloggers: I read a lot of blogs. I mean, a lot of blogs. So the other day when David Grober, ZDNet's fearless leader, told us bloggers that we have the option to include a blog roll on our site, my little head started to spin. Who do I choose? ...; Tags: Blog, Social Media, Blogger, Maeve Naughton Maeve, Stuart Robertson Here, Stuart, John Cass John, Blogging, Web 2.0, Internet, Jennifer Leggio; Blog posts 2008-10-24
Blogger ethics, public relations... and you: Two different conversations that are connected at the core by the way the news media continues to grow and change. Bloggers have a significant responsibility in wielding their keystrokes, whether they have 10 readers or 10,000. Public relations professionals are still grappling with how to best work with this new...; Tags: Ethics, Blogger, Public Relations Professional, Public Relations, Blogging, Marketing, Corporate Communications, Internet, Jennifer Leggio; Blog posts 2008-10-07