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- Ask.com wages Google search war, NOT AdWords battle
- Ask.com goes 3D in a big effort to one-up Google's recently debuted Universal Search.Why then, does it not solely go the Ask.com ad sales route as well, instead of continuing to rely on arch rival Google for its revenues?Just weeks ago, in Ask vs. Google: Can $100 million buy IAC...
- Blog posts 2007-06-05
- Salesforce.com plays Google ad sales game: Big tease? Big letdown!
- Google piggybacks on Intel: What about Intuit? I underscored when Intel announced a not so "groundbreaking" collaboration with Google last month; I compared the Google Intel AdWords resale deal with the not so fruitful Google Intuit AdWords resale deal. Upon the Wall Street Journals' tease a few weeks ago of a "major"...
- Blog posts 2007-06-05
- Google bets billions to lock-in search dominance
- If Google is to continue to be not only the darling of the search world, but the toast of Wall Street as well, it must withstand not only Yahoo and Microsoft head-on competitive search and search advertising initiatives, but up-start Goolge wannabes, to boot, claiming they are the next big thing...
- Blog posts 2007-06-03
- Google: YAY! Checkout goes mobile
- The Google Engineering team does not seem to have synched its news cycle.At the same time that Google Engineering gives us Developer Day with show-stopper Google Gears, Google Checkout engineers give us "Look, Ma-no wires," to proclaim Google Checkout is now available by mobile phone, sometimes.Google Checkout on the handheld? Where is...
- Blog posts 2007-05-31
- Google's risky advertising business
- Michael Arrington continues to be quite displeased with the PayPerPost business model."How much is your soul worth" he asks, in TechCrunch's second "Soulless" PayPerPost story.BUT, are media souls really in danger of being compromised merely because of one new advertorial entrant into the publishing market?TechCrunch has reassuringly undescored that IT "does not accept...
- Blog posts 2007-05-28
- Google radio ads hit snag
- Google Radio Ads: NO match for AdWords, AND AdWords customers know it, big time.What is the big problem now?Who needs Google on the radio if it means having to make a big effort, spending big time and big money to create a Google Audio Ad!Google Ad Creation Marketplace auditioning radio...
- Blog posts 2007-05-23
- Google trumps Microsoft IE7 in search war?
- Among the many Google claims to fame is that it has chosen to “ignore conventional wisdom in designing its business.â€Subsequently, rather than “If you can’t beat them, join them,†Google takes to the notion, “If you can’t beat them, hijack them!â€Case in point: Microsoft Internet Explorer 7, “Optimized for Google.â€Did...
- Blog posts 2007-05-20
- Google Search: Big, bad multi-billion dollar sandbox
- Google’s organic search ranking sandbox may be the most treacherous weapon in the $150 billion market cap search engine king’s big, bad black box of Webmaster tricks.What is the motive behind Google’s reviled sandbox? HINT: Google sandbags Webmasters with a sandbox to the spam defense SPIN.I have oft underscored that...
- Blog posts 2007-05-17
- SEM Beware: Google deals blow to search engine marketing
- In one fell Universal Search swoop, Google has wreaked havoc not only on searchers and Websites, but on the entire multi billion dollar search marketing industry.(SEE Why Google Search will NOT rule the Universe!)Think the almighty Google PageRank was an impossible organic nut to crack? Even fearsome Matt Cutts won’t...
- Blog posts 2007-05-17
- Why Google Search will NOT rule the Universe!
- Today may very well be looked back upon as the first day that marked the beginning of the end of Google’s upward ascent.How so? Google aims for Universal Search domination in its just announced  proclamation that no need to go anywhere else but Google.com for anything and everything: Images, Maps, Books,...
- Blog posts 2007-05-16
- Google Radio Ads: NO match for AdWords
- Google believes its years long effort to diversify into radio advertising may finally be nearing a market turning point. Even top spokesperson CEO Eric Schmidt has taken to touting Audio Ads again.But is radio technology company dMarc Broadcasting and a minor league resale deal with Clear Channel really how Google is going to...
- Blog posts 2007-05-16
- Google gets VERY personal: Can we be friends?
- Did you know that a search engine could be your “friend”?Not just any search engine is capable of such intimacy though, it must be a Googley one, the new “iGoogle” one in fact.If cheery Marissa Mayer is doing the introductions, than you know its going to be Googley good.Google’s vice...
- Blog posts 2007-05-01
- Push Google off its search advertising throne? Not so FAST!
- Another day, another company that claims to be the one that will dethrone $150 billion market cap, and “everyone’s favorite garage band,” Google from its search advertising kingdom.Who is the latest to put forth the would-be Google slayer, along with potential killer of perennial runner-up Yahoo and slow out of...
- Blog posts 2007-04-30
- Google Office user problems? Boost to AdWords business
- Even when Google loses, it wins, in its "no obvious ceiling to AdWords monetization" Wall Street parade, that is.The latest example stems from its problem plagued roll-out of its much touted would be Microsoft Office killer, Google Apps.In Google vs. Microsoft Office? Not yet! Monday, I underscored that Google is...
- Blog posts 2007-04-25
- Google scary now? Personal Health Records, sponsored by Google, next
- “Good and scary,” so headlined Anil Dash of the new Google “Web History” user tracking tool. “Google’s privacy nightmare just starting,” so declared Om Malik, noting a Washington Post story of a complaint filed with the Federal Trade Commission FTC seeking an injunction against the announced Google purchase of...
- Blog posts 2007-04-24
- Google DoubleClick: The REAL big time payoff
- Google wins big in its acquisition of DoubleClick. Immediate credibility and market share in display advertising market? YESCompetitive posturing to the disadvantage of prime rivals Microsoft and Yahoo. YES BUT, the two oft cited rationales for Google’s $3.1 billion investment are complementary to the core Google mission to...
- Blog posts 2007-04-18
- Google to host Click Fraud day for advertisers
- Where does click fraud come from? How does Google protect against it? No one knows better than Shuman Ghosemajumder, Business Product Manager Trust & Safety. What are the latest Google initiatives on the click fraud front? I met with Ghosemajumder yesterday in New York City to find out....
- Blog posts 2007-04-13
- Google defends capitalism: $10 billion AdWords biz
- Has Google been reading my blog? I often dissect how the Google fair-use, DMCA, no need for us to pay for content business model is contrary to the tennants of “U.S. capitalism.” Google affirms now it IS a firm believer in “our capitalist system,” when its AdWords...
- Blog posts 2007-04-12
- How Google's new ecommerce engine can mislead consumers
- Google is “excited” about its new Pay Per Action Advertising PPA “pricing model.”How excited will consumers be, however, if they are unwittingly mislead by the inherent ambiguities of the new Google advertising and ecommerce engine, to be distributed via the ubiquitous Google AdSense network.Google touts the new formula to AdWords...
- Blog posts 2007-04-09
- Google clients 'frustrated' by unprofitable AdWords buys
- Buyers of Google AdWords are “becoming increasingly frustrated,” so says the Googler that started the first Google inside sales team in 2003, Adam Goldberg. Goldberg helped build the Google inside sales team to a $500 million dollar a year organization by touting the marketing ROI of spends on AdWords’...
- Blog posts 2007-04-04
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