ZDNet Resources
- Google CEO on ad sales execs: Google 'targeted ads' better
- Google CEO on ad sales execs: Google 'targeted ads' betterRE: Google CEO on ad sales execs: Google 'targeted ads' betterhttp://www.analogstereo.com/wp/business_continuity_disaster_preparedness_and_recovery.htmRE: Ceohttp://www.analogstereo.com/wp/business_continuity_disaster_preparedness_and_recovery.htm
- Tags: advertisement, Google Inc., advertising sales
- Discussion threads 2008-03-14
- Can Google CEO Eric Schmidt make it in NYC?
- New York, New York: If you can make it there, you can make it anywhere! Google, under the leadership of CEO Eric Schmidt, certainly believes its destiny calls it to make it the world over. Wait a New York minute, however. Google is embarking on a multi-faceted strategic move...
- Tags: advertisement
- Blog posts 2006-10-02
- Microsoft to Google: WE love ad sales people
- Joanne Bradford, corporate vice president of global sales and marketing and chief media revenue officer at Microsoft, is in New York City this week to launch Microsoft’s Digital Advertising Solutions at Advertising Week; Bradford keynoted a session this afternoon addressing “Social Responsibility” held at the Museum of Television & Radio.Bradford...
- Tags: advertisement, Joanne Bradford
- Blog posts 2006-09-27
- Google CEO on ad sales execs: Google 'targeted ads' better
- Google’s search dominance has led many to believe it will be the “killer” of any category it cares to enter: classifieds, e-mail, calendars… The one sector Google is actually succeeding in disrupting, however, gets little attention: advertising sales.Google believes it is in the best interests of all to displace ad...
- Tags: Google Inc., advertisement
- Blog posts 2006-08-23
- Facebook outsources ad sales to Microsoft: Why can't it make money on its own?
- Facebook outsources ad sales to Microsoft: Why can't it make money on its own?Adsense Only Business Model...is digital sharecropping.RE: Facebook outsources ad sales to Microsoft: Why can't it make money on its own?http://www.analogstereo.com/volvo_960_owners_manual.htm
- Tags: Outsourcing, Facebook outsource, Facebook outsources ad sale, advertising sales, Facebook, outsource, advertisement, Microsoft Corp.
- Discussion threads 2006-08-23
- Google's ad sales tested in court
- Google's ad sales tested in courtWe must protect the rights of loan sharks!We must protect the rights of loan sharks!From the quotes, we can see what CNG thinks of its customers - they are too ignorant to figure out if they have clicked on/arrived at a competitor's web site. ...
- Tags: CNG, advertising sales, advertisement, Google Inc.
- Discussion threads 2006-02-14
Additional Resources
- Is anyone ready to process a trillion events per day?
- What is event processing and how could it make a difference? Here is one example of where it could take us: Scientists are talking about the possibility of an in-body network that could detect heart attacks or diabetic collapses and alert emergency services. A typical company deals...
- Tags: Event, Supply Chain Management (SCM), Sales Strategy, Financial Services, Enterprise Software, Software, Sales, Joe McKendrick
- Blog posts 2008-05-11
- VCs put big sums into SaaS
- Several SaaS vendors have announced some big funding rounds the past couple of weeks, which suggests that SaaS is still able to command strong VC support where vendors can show good traction for their offerings. The three rounds that caught my eye were: Rearden Commerce, $100 million....
- Tags: Software-as-a-service, Rearden Commerce, Analytics, Sales Compensation, Intacct, Software As A Service (SaaS), Sales Force Management, Sales Strategy, Emerging Technologies, Sales, Phil Wainewright
- Blog posts 2008-05-09
- Why MSFT must make an acquisition in online media
- Businessweek's cover story is: "Inside Microsoft's War Against Google - With Yahoo off the table, Microsoft plans to challenge Google's online-ad juggernaut alone. A behind-the-scenes look at its provocative strategy." This behind the scenes look isn't very deep. It mostly centers on MSFT's "top U.S. salesman for...
- Tags: Acquisition, Advertisement, Online Media, Microsoft Corp., Online Advertising, MSFT, Tom Foremski
- Blog posts 2008-05-09
- Interview: IBM Cognos chief Rob Ashe
- Interview: IBM Cognos chief Rob AsheIBM is completely missing the SaaS BI trendI wasn't surprised by Rob's comment that "BI doesn’t lend itself to SaaS" (though I suspect that the folks from Cognos' Celequest acquisition were caught a bit off guard.) But, I strongly disagree. The notion that...
- Tags: Sales strategy, Software as a Service (SaaS), Sales force management, Tools & Techniques, SaaS BI, sales, software-as-a-service, Cognos Inc., IBM Corp.
- Discussion threads 2008-05-09
- Logged into Google? You may see more ads
- Google may be using its properties--iGoogle, Gmail and Apps--to step up its behavioral ad efforts. That's the conclusion from Piper Jaffray Gene Munster who tracks 400 searches on Google and Yahoo each month. Munster defines a behavioral ad as one that pertains to a past query. ...
- Tags: Google Inc., Advertisement, Munster, Larry Dignan
- Blog posts 2008-05-09
- Wall Street: Too much sway over the tech sector?
- Wall Street: Too much sway over the tech sector?Yes butThis is a constant refrain. The short termism we see dominates the way tech companies behave.. It's dark side is what happens when companies get over awed eg i2. I'm glad so many of the newbies are not looking for exits...
- Tags: Investment, Financial accounting, sway, technology sector, shareholder, stock
- Discussion threads 2008-05-09
- A conversation with Charles Phillips, president Oracle
- This morning I participated in a round table conversation with Charles Phillips, president of Oracle, discussing his take on Enterprise 2.0 technologies and how they apply to Oracle's view of the enterprise applications space. While there was nothing earth shatteringly new in what he said, some nuggets emerged. ...
- Tags: Oracle Corp., Enterprise 2.0, Dennis Howlett
- Blog posts 2008-05-09
- A brief summary
- This is not an excerpt from Brief - those ended last week, and next week we'll start the long and boring slog through the second volume in the series: Business Information Technology: Foundations and Culture. Its purpose, where Brief is addressed to top level executives and Defen is intended for...
- Tags: Information Technology, MySQL, Jonathan Schwartz, Open Source, Databases, Strategy, Enterprise Software, Software, Data Management, Management, Paul Murphy
- Blog posts 2008-05-09
- News to know: Office 2007 SP1; Microsoft security; KVM vs. Xen; AMD
- Notable headlines: Mary Jo Foley: Mark your calendars: Microsoft to push Office 2007 SP1 on June 16 EIC podcast: SAP; JavaOne; AMD, Microhoo Larry Dignan: Microsoft previews three critical bulletins; two for Office Mary Jo Foley: Microsoft shares...
- Tags: Security, Microsoft Office 2007, Xen, Microsoft Corp., Advanced Micro Devices Inc., Microsoft Office, Office Suites, Software, Larry Dignan
- Blog posts 2008-05-09
- Alpaca Manager (2)
- Alpaca Manager records details of your alpacas and also manages day-to-day animal husbandry tasks. You can record mating and birth details, vaccinations, body score and weight observations. You can also schedule up-coming tasks using the calendar feature. Available Reports include: Animal Details, Sales Sheets, and Projected Birth Dates. Version 5.2.1...
- Tags: Sales Strategy, Sales Force Management, Sales
- Software downloads 2008-05-09
- Zune of the future may come with copyright cop
- Zune of the future may come with copyright copIt certainly would be nice if MS showed some backbone ...... and said that its customers would hate it, so forget about it. MS is really irritating when it comes to siding with big content against its customers.Zune of the future should...
- Tags: Digital rights management (DRM), Digital media, AmazonMP3, Microsoft Zune, Zune IS, digital-rights management, Microsoft Corp.
- Discussion threads 2008-05-08
- Monetizing social media: Still an uphill climb; Some friends may be worthless
- Monetizing social media: Still an uphill climb; Some friends may be worthlessSomething is worth exactllywhat someone else is willing to pay for it.Couldn't be because they stink?Their revenue shortfall and lack of growth could just as likely be traced to their notorious right wing bias. As the neocons fall...
- Tags: MySpace, social media, advertiser, social networking, advertisement
- Discussion threads 2008-05-08
- Delaying a PC revolution in cell diagnosis
- What if we could revolutionize medical testing, a platform as basic as a PC? Then what if every application, and every input, had to be separately inspected and approved by the FDA? That's life. Iknoisys of New Haven says it has just such a...
- Tags: FDA, PC, Test, Clearance, Party Solution, Federal Government, Government, Dana Blankenhorn
- Blog posts 2008-05-08
- How much are your friends worth?
- News Corp. revealed yesterday that its new media subsidiary Fox Interactive Media (FIM) has missed this year's revenue target of $1bn by 10 per cent. FIM's portfolio is dominated by MySpace which accounts for the majority of its revenue, bringing into question once again the ability to monetize the huge...
- Tags: Advertisement, Google AdWords, News Corp., MySpace, Advertiser, Social Networking, Online Communications, Marketing, Advertising & Promotion, Steve O\'Hear
- Blog posts 2008-05-08
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