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	<title><![CDATA[advertisement and wayne cunningham Resources | ZDNet]]></title>
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	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to advertisement and wayne cunningham]]></description>
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		<title><![CDATA[No good for advertisers, either]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Spyware/?p=479]]></link>
		<description><![CDATA[Spyware and viruses share some characteristics, but the fact that spyware creators make money for their efforts makes it more prevalent. Ben Edelman exposes how money flows from well-respected companies into the pockets of spyware makers in a recent article titled Intermediaries Role in the Spyware Mess. The study documents...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 23 May 2005 17:41:29 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/spyware.html"><![CDATA[spyware]]></category>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[advertisement]]></category>
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		<title><![CDATA[Rogues are easy to spot]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Spyware/?p=50]]></link>
		<description><![CDATA[I was sent some interesting screenshots of pop-up advertisements for antispyware apps delivered via 180Search. The pop-ups were triggered at various Web sites, including PC-Tools, maker of Spyware Doctor, Google, and even Download.com. I detect various conflicts of interest. First, what legitimate antispyware app would use spyware to advertise itself?...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 27 Apr 2005 08:59:52 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/anti-spyware.html"><![CDATA[anti-spyware]]></category>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://updates.zdnet.com/tags/180search.html"><![CDATA[180Search]]></category>
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		<title><![CDATA[Take the money out of spyware]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Spyware/?p=36]]></link>
		<description><![CDATA[Spyware companies make a lot of money by delivering ads, but what advertiser would want to be associated with spyware? Gambling and porn sites seem pretty indifferent to how they get their advertising seen, but often you see more reputable companies being advertised via spyware. These companies are usually buffered...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 22 Mar 2005 07:31:42 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/spyware.html"><![CDATA[spyware]]></category>
		<category domain="http://updates.zdnet.com/tags/network.html"><![CDATA[network]]></category>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[advertisement]]></category>
	</item>
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		<title><![CDATA[180Search speaks]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Spyware/?p=33]]></link>
		<description><![CDATA[After my post about advertising on 180Search, a PR person for 180Search contacted me, wanting to set up a call between me and various personnel at the company. They wanted to explain why 180Search would deliver an ad that seemed to do no service to either me or the advertiser....]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 14 Mar 2005 05:45:52 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/180search.html"><![CDATA[180Search]]></category>
	</item>
	<item>
		<title><![CDATA[Weird advertising on 180Search]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Spyware/?p=29]]></link>
		<description><![CDATA[While researching the pop-up behavior of 180Search, I found that the advertisers paying for exposure are being taken for a ride. 180Search claims to have cleaned up their act, only delivering two or three ads a day (still too many, in my opinion) and performing a clean uninstall. To verify,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 02 Mar 2005 11:05:26 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[advertisement]]></category>
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