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- Everything on Facebook is an ad
- Social networks can help companies build these shallower levels of permission, if clients are willing to do what's necessary to build them. That's the opportunity social networks, regardless of their source code, offer marketers. The next great marketing genius will figure out how to make that equation work. by Dana...
- Blog posts 2009-04-28
- Scareware pops-up at FoxNews
- There have been numerous reports from affected users that a scareware variant of PersonalAntivirus and ExtraAntivirus has been poping-up at FoxNews.com during the last couple of days, through a malvertising campaign. This most recent case of malvertising (MSN Norway serving Flash exploits through malvertising; Fake Antivirus XP...
- Blog posts 2009-04-15
- Fake Antivirus XP pops-up at Cleveland.com
- Have we reached the phrase when targeted advertising would equal evasive malware campaigns pushed through third-party ad networks, to a geolocated set of visitors only? Could be. During the weekend, rogue antivirus XP pop-ups were served to visitors of Cleveland.com, according to visitors' complaints which I also managed to verify....
- Blog posts 2009-02-10
- Ad Hoc Wireless Multicast With Mobility Prediction
- An ad hoc wireless network is an infrastructureless network composed of mobile hosts. The primary concerns in ad hoc networks are bandwidth limitations and unpredictable topology changes. Thus, efficient utilization of routing packets and immediate recovery of route breaks are critical in routing and multicasting protocols. A multicast scheme, On-Demand...
- White papers 2009-01-01
- Ad Hoc Wireless Networks With Noisy Links
- Models of ad-hoc wireless networks are often based on the geometric disc abstraction: transmission is assumed to be isotropic, and reliable communication channels are assumed to exist apart from interference between nodes closer than a given distance. In reality communication channels are unreliable and communication range is generally not rotationally...
- White papers 2009-01-01
- Evaluation of Energy-Aware QoS Routing Protocol for Ad Hoc Wireless Sensor Networks
- Many advanced Routing protocols for wireless sensor networks have been implemented for the effective routing of data. Energy awareness is an essential design issue and almost all of these routing protocols are considered as energy efficient and its ultimate objective is to maximize the whole network lifetime. However, the introductions...
- White papers 2008-12-03
- Don't call me a 'mommyblogger' - the Motrin brouhaha
- * Jennifer Leggio is on vacation Guest editorial by Joanne Bamberger Things got a little heated in the blogosphere last week over a Motrin ad suggesting that babies were the new mommy accessory. I don't know what was going on the...
- Blog posts 2008-11-28
- Social Web news: Twitter terrorism, YouTube ads, Social Networking on TV
- A few interesting links from today on news relating to the Social Web… by Steve O'Hear
- Blog posts 2008-10-27
- Yahoo formally launches its ad network
- Yahoo formally launches its ad networkInnovation ...Well, a step in the right direction anyway.It'll be good to watch Yahoo and Google drive this space forwards. Thank God that the FUD monster hasn't succeeded in its quest to kill them both.
- Discussion threads 2008-09-25
- Yahoo formally launches its ad network
- Yahoo on Wednesday formally christened its new ad network, dubbed APT. The ad exchange, which was formally known as AMP!, is aiming to streamline the display ad buying process by boiling planning and optimizing down to a dashboard. The platform is being rolled out in phases with...
- Blog posts 2008-09-24
- LinkedIn the ad network
- Bucking the trend whereby advertisers are shying away from social networking sites, demand on LinkedIn is so strong that the site has decided to roll out its own ad network. by Steve O'Hear
- Blog posts 2008-09-15
- 30ò0of online ads was sold through ad networks in 2007
- 30ò0of online ads was sold through ad networks in 2007I find these 'percentage' posts annoying enough...Without having them posted twice.
- Discussion threads 2008-08-12
- 30% of online ads was sold through ad networks in 2007
- The use of ad networks surged from 5% of total ad impressions sold in 2006 to 30% in 2007, according to Interactive Advertising Bureau. As online publishers continue to experience growth rates of 20-30% in ad revenue, the race to create new advertising opportunities has left publishers with an excess...
- Blog posts 2008-08-12
- 30% of online ads was sold through ad networks in 2007
- The use of ad networks surged from 5% of total ad impressions sold in 2006 to 30% in 2007, according to Interactive Advertising Bureau. As online publishers continue to experience growth rates of 20-30% in ad revenue, the race to create new advertising opportunities has left publishers with an excess...
- Blog posts 2008-08-12
- Google tells Congress about DoubleClick cookie
- Google is implementing a DoubleClick ad-serving cookie across its content network that will give advertisers new powers to target advertising. The cookie also gives users the ability to opt-out, the company told the House Energy and Commerce Committee in a letter released yesterday. in...
- Blog posts 2008-08-12
- Design of a Low Cost Radio Based Ad Hoc Communication System for Rural Areas
- Mobile ad hoc network is a collection of wireless mobile hosts which are interconnected by a communication media like radio. The communication network is formed without the aid of any centralized authority or preexisting infrastructure. By its characteristic this type of network is self-starting and self-organizing. It has been observed...
- White papers 2008-07-18
- Congress looks at next-gen ad networks
- Congress looks at next-gen ad networksOh yeah, this is a GREAT idea.I give them 10 seconds of copying user traffic off an ISP before they get the living sh*t sued out of them.
- Discussion threads 2008-07-09
- Congress looks at next-gen ad networks
- The Center for Democracy and Technology will testify Wednesday about the privacy concerns over ad networks like NebuAd, which has come under fire over a deal with Charter Communications to deploy user-tracking technology, ChannelWeb reports. "For years, Web sites have entered into agreements with advertising...
- Blog posts 2008-07-08
- Top US ad carriers in April 2008
- Rank Property Audience, 000 Reach % Total Internet 190,728 100.0 1 Platform-A 170,508 89% 2 Advertising.com 167,749 88% 3 Yahoo! Network 160,206 84% 4 Google Ad Network 155,882 82% 5 Specific Media 144,773 76% 6...
- Blog posts 2008-06-11
- Healthline launches ad network
- Healthline, which already acts as a third-party editorial provider to many health sites, is launching a third-party ad network. I don't see it as the next ValueClick or some monstrous blind network with tons of sites," Healthline senior vice president for ad services John Lane told ZDNet....
- Blog posts 2008-06-09
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