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- Survey: Mobile ad relevance depends on age of user
- StuffWhen you are young and don't have stuff it is fascinating to see all the stuff you can get. When you are old and have too much stuff you don't want that. When you are old you are more aware of the value of time and you don't want to...
- Discussion threads 2009-12-01
- Apple ads dodge the network coverage issues
- Misleading advertising is in Apple's DNAWhy would their carrier be otherwise?RE: Apple ads dodge the network coverage issuesI saw the "What time's the movie" add last night. In the real world, it would not play out the way it is shown. The fine print at the end of...
- Discussion threads 2009-11-24
- Apple ads dodge the network coverage issues
- According to the folks at Engadget, Apple will tonight roll out two new ads that counter Verizon's attack on the iPhone and the AT&T network it is bound to. by Adrian Kingsley-Hughes
- Blog posts 2009-11-24
- AT&T, Apple to Verizon: 'Can your phone and your network do that?'
- A new iPhone ad covertly slams Verizon by asking, "Can your phone and your network do that?" Something tells me the AT&T ad isn't targeting Sprint and T-Mobile, if you know what I mean. by Andrew Nusca
- Blog posts 2009-11-23
- Privacy groups want Congressional action on behavioral ads
- Who's tracking users on ZDNet?Here's an example of the kind of enhanced disclosure that will help consumers be more comfortable with behavioral targeting: at this page you can see the network privacy profile for zdnet.com, including which networks are present, excerpts from their privacy policies and links to opt-out. http://www.privacychoice.net/zdnet.comThese...
- Discussion threads 2009-09-02
- Everything on Facebook is an ad
- Social networks can help companies build these shallower levels of permission, if clients are willing to do what's necessary to build them. That's the opportunity social networks, regardless of their source code, offer marketers. The next great marketing genius will figure out how to make that equation work. by Dana...
- Blog posts 2009-04-28
- Scareware pops-up at FoxNews
- There have been numerous reports from affected users that a scareware variant of PersonalAntivirus and ExtraAntivirus has been poping-up at FoxNews.com during the last couple of days, through a malvertising campaign. This most recent case of malvertising (MSN Norway serving Flash exploits through malvertising; Fake Antivirus XP...
- Blog posts 2009-04-15
- Fake Antivirus XP pops-up at Cleveland.com
- Have we reached the phrase when targeted advertising would equal evasive malware campaigns pushed through third-party ad networks, to a geolocated set of visitors only? Could be. During the weekend, rogue antivirus XP pop-ups were served to visitors of Cleveland.com, according to visitors' complaints which I also managed to verify....
- Blog posts 2009-02-10
- Ad Hoc Wireless Multicast With Mobility Prediction
- An ad hoc wireless network is an infrastructureless network composed of mobile hosts. The primary concerns in ad hoc networks are bandwidth limitations and unpredictable topology changes. Thus, efficient utilization of routing packets and immediate recovery of route breaks are critical in routing and multicasting protocols. A multicast scheme, On-Demand...
- White papers 2009-01-01
- Ad Hoc Wireless Networks With Noisy Links
- Models of ad-hoc wireless networks are often based on the geometric disc abstraction: transmission is assumed to be isotropic, and reliable communication channels are assumed to exist apart from interference between nodes closer than a given distance. In reality communication channels are unreliable and communication range is generally not rotationally...
- White papers 2009-01-01
- Evaluation of Energy-Aware QoS Routing Protocol for Ad Hoc Wireless Sensor Networks
- Many advanced Routing protocols for wireless sensor networks have been implemented for the effective routing of data. Energy awareness is an essential design issue and almost all of these routing protocols are considered as energy efficient and its ultimate objective is to maximize the whole network lifetime. However, the introductions...
- White papers 2008-12-03
- Don't call me a 'mommyblogger' - the Motrin brouhaha
- * Jennifer Leggio is on vacation Guest editorial by Joanne Bamberger Things got a little heated in the blogosphere last week over a Motrin ad suggesting that babies were the new mommy accessory. I don't know what was going on the...
- Blog posts 2008-11-28
- Social Web news: Twitter terrorism, YouTube ads, Social Networking on TV
- A few interesting links from today on news relating to the Social Web… by Steve O'Hear
- Blog posts 2008-10-27
- Yahoo formally launches its ad network
- Yahoo formally launches its ad networkInnovation ...Well, a step in the right direction anyway.It'll be good to watch Yahoo and Google drive this space forwards. Thank God that the FUD monster hasn't succeeded in its quest to kill them both.
- Discussion threads 2008-09-25
- Yahoo formally launches its ad network
- Yahoo on Wednesday formally christened its new ad network, dubbed APT. The ad exchange, which was formally known as AMP!, is aiming to streamline the display ad buying process by boiling planning and optimizing down to a dashboard. The platform is being rolled out in phases with...
- Blog posts 2008-09-24
- Toward a New Ad Hoc Node Design for Secure Service Deployment Over Ad Hoc Network
- Security in ad hoc networks is a major issue when it comes to real deployment of services over this sort of networks. A large amount of research effort was directed toward routing in ad hoc networks, however securing the connectivity and the packet transmission is a brake in relying on...
- White papers 2008-09-17
- LinkedIn the ad network
- Bucking the trend whereby advertisers are shying away from social networking sites, demand on LinkedIn is so strong that the site has decided to roll out its own ad network. by Steve O'Hear
- Blog posts 2008-09-15
- 30ò0of online ads was sold through ad networks in 2007
- 30ò0of online ads was sold through ad networks in 2007I find these 'percentage' posts annoying enough...Without having them posted twice.
- Discussion threads 2008-08-12
- 30% of online ads was sold through ad networks in 2007
- The use of ad networks surged from 5% of total ad impressions sold in 2006 to 30% in 2007, according to Interactive Advertising Bureau. As online publishers continue to experience growth rates of 20-30% in ad revenue, the race to create new advertising opportunities has left publishers with an excess...
- Blog posts 2008-08-12
- 30% of online ads was sold through ad networks in 2007
- The use of ad networks surged from 5% of total ad impressions sold in 2006 to 30% in 2007, according to Interactive Advertising Bureau. As online publishers continue to experience growth rates of 20-30% in ad revenue, the race to create new advertising opportunities has left publishers with an excess...
- Blog posts 2008-08-12
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