advertisement and media/blogging Resources

Sponsored White Papers, Webcasts, and Downloads

Microsoft moves could spark battle for online publishers: Microsoft's acquisition late last week of the AdECN advertising exchange is a smart move. I interviewed Bill Urschel, the founder of AdECN earlier this year.It is a company that has quietly managed to establish itself as a major real-time exchange for trading online advertising. It is a market that is...; Tags: Yahoo, Media/Blogging, Google; Blog posts 2007-07-30
FAST Search and Transfer plans ambitious online ad exchange: FAST Search and Transfer, a leading European enterprise search company, said it will build an advertising exchange for its media company customers, who between them have an online audience that rivals Yahoo! in size.The move will help to establish it as serious contender in the battle for large media advertising...; Tags: Yahoo, Search, Media/Blogging, Google, FAST; Blog posts 2007-04-23
FAST AdMomentum offers web publishers their own ad network: FAST Search and Transfer, the European based search giant, today announced software that allows online publishers to serve contextual ads to their readers. The FAST AdMomentum software could increase ad revenues by more than 200 per cent for some publishers, compared with large advertising networks such as Google AdSense and...; Tags: Enterprise IT, Media/Blogging, New Rules, Disruptive, advertisement; Blog posts 2007-02-05

Smart Tech Expert advice on innovations in healthcare and the green technologies that make it happen. Find out more
Smart Business Discussion and advice on management issues that revolve around making your world smarter and more useful. More Smart Advice
Smart People The best and worst moves in the management and strategy trenches. Learn More