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- MySpace: What are 62,171 friends worth?
- MySpace: What are 62,171 friends worth?Marketing, Advertising ROI DisconnectThe challenge for realizing a legitimate ROI is actually straight forward: there is NO call to action to DO anything. This combined with the fact that, most people will see the Adidas friend’s space as nothing more than a bunch of...
- Tags: ROI/TCO, Social networking, Advertising & Promotion, MySpace, Adidas-Salomon AG, ROI, big media
- Discussion threads 2006-11-12
- Sportswear Company Saves U.S.$2 Million a Year With Calendar Management Solution
- From its headquarters in the Bavarian town of Herzogenaurach, the adidas Group coordinates the hundreds of processes involved in running a globally successful textile company. Employees at adidas must continually manage changing deadlines and priorities and quickly communicate updates worldwide. When the company expanded its operations, it recognised the need...
- Tags: Adidas-Salomon AG, Microsoft Corp., Microsoft Office, Office Suites, Software
- Case studies 2006-09-01
- The Impossible Team Online Game (exe)
- Sportswear brand Adidas is launching a free online community and games portal centred around the FIFA World Cup in Germany. The site, at www.myplus10.com, features the Massively Multiplayer Online Game MMOG Impossible Team Online, an online community, coverage of the tournament, and various downloads. Adidas is launching the first ever...
- Tags: Team, Adidas-Salomon AG, World Cup, Team Management, Management
- Software downloads 2006-05-31
- FIFA: Adidas 'smart ball' not ready for World Cup
- FIFA: Adidas 'smart ball' not ready for World CupIt's too bad he's dead, But Adi......Dassler[1] must be spinning in his grave![1]Adi+Das -> Adidas.(for those who didn't need it: The Internet+Web have made it so tough to be a trivia maven. Everyone presumes anyone else who knew it, looked it...
- Tags: Adidas-Salomon AG, FIFA
- Discussion threads 2005-12-05
- Photos: Interactive billboards
- Reactrix Systems' technology is helping advertisers ranging from Adidas to Jelly Belly liven up their brands.
- Tags: Interactive, Adidas-Salomon AG, advertiser, billboard, brand
- Image galleries 2005-11-16
- Photos: Interactive billboards
- Reactrix Systems' technology is helping advertisers ranging from Adidas to Jelly Belly liven up their brands.
- Tags: Interactive, Adidas-Salomon AG, advertiser, billboard, brand
- Image galleries 2005-11-16
- Mobile Marketing Association (MMA) Case Study - Adidas
- A completely new software for mobile phones was developed, with which the customer can guide a virtual football crowd while on a phone call. Once the software is downloaded to the phone by sending 1 simple SMS message, then with a touch of one of the phone buttons during the...
- Tags: Phone, Adidas-Salomon AG, Mobile, Mobile Marketing, Advertising & Promotion, Telecom & Utilities, Marketing
- Case studies
Additional Resources
- COPA is unconstitutional
- COPA is unconstitutionalgovernment censorshipNow that Andrew Cuomo AG NY has had most of the ISP's Eliminate ALT* Bineries newsgroups. Does this action, which is like finding a book in the library and burning down the complete facility . Eliminate Cuomo's actions and allow the ISP's to again carry ALT Bineries...
- Tags: Regulations, Child Online Protection Act
- Discussion threads 2008-07-23
- McAfee debunks recent vulnerabilities in AV software research, n.runs restates its position
- Several days after blogging about a research conduced by n.runs AG that managed to discover approximately 800 vulnerabilities in antivirus products, McAfee issued a statement basically debunking the number of vulnerabilities found, and providing its own account into the number of vulnerabilities affecting its own products : "A recent...
- Tags: Software, McAfee Inc., Antivirus, Vulnerability, Vendor, Flaw, N.Runs, Dancho, Security, Viruses And Worms, Dancho Danchev
- Blog posts 2008-07-23
- SOA market will double, but will success stories follow?
- SOA market will double, but will success stories follow?No they won't.SOA proponents are throwing out the propaganda. But that is all SOA has to offer. SOA does one thing efficiently - burn money. If it has the word service in its description, it has become a joke. Every layer of...
- Tags: Service-oriented architecture (SOA), Web services, Middleware, Enterprise software, SOA proponent, SOA, SOA Market
- Discussion threads 2008-07-11
- Approximately 800 vulnerabilities discovered in antivirus products
- UPDATE: McAfee debunks recent vulnerabilities in AV software research, n.runs restates its position. In what appears to be either a common scenario of "when the security solution ends up the security problem itself", or a product launch basing its strategy on outlining the increasing number of critical vulnerabilities found in...
- Tags: Antivirus Product, Antivirus, Vulnerability, Malware, Security, Viruses And Worms, Dancho Danchev
- Blog posts 2008-07-07
- Top Web properties in Germany in April 2008
- Apr-08 Mar-08 Property Audience, 000 N/A N/A Total Internet 34,539 1 1 Google Sites 25,790 2 2 eBay 18,394 3 3 Microsoft Sites 18,271 4 4 AOL LLC 16,602 5 5 United-Internet Sites 16,169 6 7...
- Tags: Web, Site, Wiki, Internet, Channel Management, Online Communications, Marketing, NB
- Blog posts 2008-06-28
- High-tech trifecta dabbles in solar technology
- What is it with high-tech giants and solar energy research and development? Apparently, as it turns out, many of the same manufacturing and design ideas that people have been applying to computer systems and microprocessor technology matter in the world of solar. Intel is the third huge...
- Tags: Solar Energy, Transistor, Photovoltaics, Microprocessor, Technology, IBM Corp., Manufacturing, Semiconductors, Hardware, Heather Clancy
- Blog posts 2008-06-16
- The Netbooks are coming: Laptop cannibalization today; Smartphone war tomorrow?
- The message out of Computex this week is loud and clear: The Netbooks are coming. Intel is touting its Atom processor. Acer is on the board with its Aspire one. Microsoft is adapting Windows to the Netbook market. Nvidia says Netbooks will be graphics intensive. The big question: Are buyers...
- Tags: Computex, Device, Acer Inc., Smartphone, Laptop Computer, Netbooks, Computing Device, Smart Phones, Microsoft Windows, Notebooks, Consumer Electronics, Personal Technology, Operating Systems, Software, Hardware, Notebooks & Tablets, Larry Dignan
- Blog posts 2008-06-03
- Does 'SOA lifecycle management' say it better than 'SOA governance'?
- Oh what a difference five years makes. Back in the good old days, 2002-03, IT people at the time our ancestors were fascinated with this new approach called "service oriented architecture," which would make integration faster and cheaper and less onerous. Now that many companies have services in production, they...
- Tags: Lifecycle Management, SOA, SOA Governance, Miko, Service-Oriented Architecture (SOA), Web Services, Middleware, Enterprise Software, Software, Joe McKendrick
- Blog posts 2008-05-15
- SOA Software acquires respository and governance vendor LogicLibrary
- SOA Software, a provider of governance solutions for services-oriented architecture SOA, has acquired LogicLibrary, a leading SOA repository and governance vendor. The acquisition of the Pittsburgh, Pa.-based LogicLibrary by Los Angeles-based SOA Software creates a more comprehensive SOA governance and automation solution, said the companies. The goal...
- Tags: Dana Gardner
- Blog posts 2008-05-12
- How much are your friends worth?
- News Corp. revealed yesterday that its new media subsidiary Fox Interactive Media FIM has missed this year's revenue target of $1bn by 10 per cent. FIM's portfolio is dominated by MySpace which accounts for the majority of its revenue, bringing into question once again the ability to monetize the huge...
- Tags: Advertisement, Google AdWords, News Corp., MySpace, Advertiser, Social Networking, Online Communications, Marketing, Advertising & Promotion, Steve O\'Hear
- Blog posts 2008-05-08
- Austrian Securities Agency Enhances IT Security With New Operating System
- As Austria's official Export Credit Agency ECA, Oesterreichische Kontrollbank AG OeKB represents the government, handling volumes of sensitive financial information on a daily basis. OeKB's systems ran on the Windows 2000 operating system. However, while updates for Windows 2000 may still be available, the life cycle of the operating system...
- Tags: IT Security, Information Technology, Operating System, Microsoft Corp., Austrian Securities Agency, OeKB, Microsoft Windows, Microsoft Windows 2000, Operating Systems, Software
- Case studies 2008-05-08
- SAP: Security keeps it off Symbian, Windows Mobile, iPhone for now
- SAP: Security keeps it off Symbian, Windows Mobile, iPhone for nowWTF is SAPC'mon with acronym overload on max, how hard would it have been to explain who or what SAP is?RE: SAP: Security keeps it off Symbian, Windows Mobile, iPhone for nowAbsolutely, all acronyms should be defined the first time...
- Tags: Operating systems, Handhelds, Advertising & Promotion, Right Now IT, SAP AG, Symbian Inc., Microsoft Windows Mobile, Apple iPhone, WTF, mobile, Microsoft Windows, security
- Discussion threads 2008-05-07
- Web Hosting Provider Uses Powerful Web Servers to Meet Customers' Expectations
- Customers continually expect more from their Web hosting providers. Web 2.0 services and the proliferation of Web services are constantly pushing the boundaries of technology. So for customers with high expectations, STRATO AG is now offering dedicated servers in its two professional computer centers. The Berlin-based IT company has taken...
- Tags: Web Server, Server, Web Hosting Company, Web Hosting, Microsoft Windows Server 2008, Microsoft Windows, Internet, Operating Systems, Software
- Case studies 2008-05-01
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