ad serving

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OpenX goes hosted

Sites serving under 25 million ads a month can now get control of their ad serving, free, without the cost of running the software themselves. by Dana Blankenhorn

Tags: Advertisement, Ad Serving, OpenX, Dana Blankenhorn, Google Inc., Open Source, Officials

Blog posts 2008-10-29

EU approves Google's DoubleClick acquisition; Here comes the display ad ripples

Updated below: European regulators on Tuesday approved Google's purchase of DoubleClick setting up the search giant's big splash in the display advertising market. According to the EU's competition committee, Google's $3.1 billion purchase of DoubleClick isn't a threat to competition because Microsoft, Yahoo and AOL are credible...

Tags: Google Inc., Acquisition, Advertisement, Ad Serving, DoubleClick Inc., Larry Dignan

Blog posts 2008-03-11

Microsoft lands Viacom as ad partner

Microsoft has landed Viacom as an exclusive advertising partner. With the deal, announced Wednesday, Microsoft gets another customer for its Atlas ad platform and splits revenue on remnant inventory. The deal is wide ranging, but he most notable part of the deal is that Microsoft's Atlas platform becomes the...

Tags: Advertisement, Partnership, Ad Serving, Microsoft Corp., Viacom Inc., Business Structures, Finance, Larry Dignan

Blog posts 2007-12-19

AOL launches ad network; moves headquarters to NYC

AOL launches ad network; moves headquarters to NYCwhat does this mean to AOL?I am curous to know if AOL will still use Doubleclick Dart as their ad serving tool. will this mean that AOL will do its own ad serving?

Tags: network, America Online Inc., ad serving, advertisement

Discussion threads 2007-09-17

Google acquiring Feedburner for $100 million

Google acquiring Feedburner for $100 millionWill Google acquire Experian?So as the dust settles on the recent acquisitions in the ad serving market, with WPP buying 24/7 Real Media, Google buying DoubleClick, Microsoft buying aQuantive, AOL buying AdTech and Yahoo buying Right Media – what has really happened?The answer is that...

Tags: Feedburner, advertisement, Yahoo! Inc., Google Inc., ad serving, Experian

Discussion threads 2007-05-25

Additional Resources

Microsoft Patents Sudo - So Sudo me!

i do think that it time for some rule and regulation .and some major MS legal bashing . anti-trust Adrian this is shameless self promotionYou would not even have this if a reader had not given it to you. Means nothing but what youre getting out of it, HITS....

Tags: Idiocy, patent, Microsoft Corp., Adrian

Discussion threads 2009-11-12

News to know: Logitech-LifeSize; Macworld; Droid sales; Tandberg; e-book readers

Here are today's notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET's around-the-Web tech coverage.: Larry Dignan: Logitech gobbles up LifeSize; Enters video conferencing Dave Greenfield: Logitech Buys LifeSize. Now what about Polycom?...

Tags: Larry Dignan, Dana Blankenhorn, Mary Jo Foley, Sales, Ryan Naraine, Sam Diaz, E-book Reader, Microsoft Windows 7, Microsoft Windows, E-books, Netbooks, Nettops & MIDs, Operating Systems, Software, Personal Technology, Hardware

Blog posts 2009-11-11

Major online ad site hacked, serving up exploit cocktail

One more reason to use FirefoxUse Firefox with AdBlock Plus and a simple filter of *media-servers.net* and the problem is solved.I am not sure that they are "major" as I did not have a filter for them.AgreedYet, I bet the web hosts will STILL complain about it. RE: Major online...

Tags: Cyberthreats, Spyware, adware & malware, Viruses and worms, Confession, online advertising, Microsoft Windows, Ryan

Discussion threads 2009-11-10

Major online ad site hacked, serving up exploit cocktail

A high-profile online advertising Web site has been hacked and rigged to serve multiple exploits to Microsoft Windows users. by Ryan Naraine

Tags: Online Advertising, Ryan Naraine

Blog posts 2009-11-10

Gawker Media tricked into featuring malicious Suzuki ads

A group of cybercriminals have successfully managed to trick Gawker's ad sales team into featuring malicious ads serving Adobe exploits (CVE-2008-2992; CVE-2009-0927) and scareware, by impersonating a legitimate ad agency inquiring about an upcoming Suzuki ad campaign. According to Gawker Media, the malware distributors were one of...

Tags: Advertisement, Gawker Media, Suzuki, Dancho Danchev

Blog posts 2009-10-27

Free Silverlight streaming service to be replaced by paid Azure-hosted service

Ought to be interestingSilverlight is the means by which Netflix streams their on-demand content. I cannot help but wonder if MS cut a deal with the new Blockbuster service.Does MS support "open internet", or do they want us to pay for itDoes MS support "open internet", or do they want...

Tags: cloud computing, Strategy, Media Streaming, Microsoft Silverlight, NetFlix Inc., Microsoft Corp., open-Internet

Discussion threads 2009-10-19

Click fraud facilitating Bahama botnet steals ad revenue from Google

Originally exposed as a botnet redirecting and monetizing hijacked traffic to over 200,000 parked domains primarily located in the Bahamas, researchers from ClickForensics have recently found evidence on active DNS hijacking of Google properties allowing cybercriminals to steal revenue from Google by pulling search results and displaying them on a...

Tags: Dancho Danchev

Blog posts 2009-10-08

AMD's Charlie Boswell: With cloud computing, 'follow the money' [interview]

Cloud computing can't possibly handle streaming a first-person shooter or a feature-length film, can it? Ask AMD's Charlie Boswell, and he'll not only tell you it's possible, but he'll nearly leap with excitement about it. Boswell, AMD's director of digital...

Tags: Advanced Micro Devices Inc., Cloud, GPU, OTOY, Fusion Render Cloud, Jules, Games, Cloud Computing, Internet, Virtualization, Personal Technology, Hardware, Andrew Nusca

Blog posts 2009-09-11

Is Web image theft a problem? Solution providers say yes

I got into an interesting debate this week with a PR guy who was pitching a service that's trying to curb the illegal use of copyrighted images on the Web. The service, called Vivozoom, is offering a subscription and payment system, along with guarantees that the images from the site...

Tags: Web, Channel Management, Marketing, Sam Diaz

Blog posts 2009-08-07

SAP's Schwarz & Sikka: The Road to More Agile Business Performance

Last week I had the opportunity to spend time with SAP CTO Vishal Sikka and separately SAP executive board member John Schwarz, and I've been ruminating on our conversations a lot since those meetings. Fortunately I was part of a group of bloggers who have been following SAP closely, and...

Tags: Performance, SAP AG, Financial Planning, Change Management, Performance Management, Strategy, Finance, Tools & Techniques, Management, Human Resources, Workforce Management, Oliver Marks

Blog posts 2009-07-31

Startup wants to help newspapers but (get this!) news execs need proof of problem first

There was a piece in the New York Times this morning that, at the heart of the story, was about a start-up called Attributor, which is launching an ad-revenue sharing service for those who create original content newspapers and those who copy and re-post it some blogs and websites. ...

Tags: Revenue, Newspaper, Piracy, Operational Accounting, Business Operations, Corporate Law, Finance, Sam Diaz

Blog posts 2009-07-27

Microsoft's client revenue skids; Blame netbooks, Windows 7 deferrals

Microsoft's client revenue skids; Blame netbooks, Windows 7 deferralsHow can they blame ...... netbooks when they have 97% of the market?Is there an untold story?^o^Wait, I thought cheap was good. 'Lauren' congratulated herselffor not being able to afford a Mac, and went cheap, cheap, cheap. And now we find out...

Tags: Netbooks, nettops & MIDs, Operating systems, Microsoft layoff, Apple Inc., client revenue skid, Windows 7 deferral, MSFT, deferral, netbook, Microsoft Corp., skid, Microsoft Windows 7, Microsoft Windows

Discussion threads 2009-07-23

Is Michael Jackson telling us not to use Google Apps?

Is Michael Jackson telling us not to use Google Apps?RE: Is Michael Jackson telling us not to use Google Apps?So, because sometimes the Internet fails, do we stop using e-mail? Of course not. And a cloud-based application allows collaboration. So of course we'll use it. Otherwise,...

Tags: INTERNET, cloud computing, Collaboration, Google Inc., Michael Jackson, Google Apps

Discussion threads 2009-07-04

EyeWonder malware incident affects popular web sites

During the last couple of hours, visitors of popular and high trafficked web sites such as CNN, BBC, Washington Post, Gamespot, WorldOfWarcraft, Mashable, Chow.com, ITpro.co.uk, AndroidCommunity; Engadget and Chip.de, started reporting that parts of the web sites are unreachable due to malware warnings appearing through the EyeWonder interactive digital advertising...

Tags: Web, EyeWonder, Malware, Web Site, Spyware, Adware & Malware, Cyberthreats, Viruses And Worms, Security, Dancho Danchev

Blog posts 2009-07-03

Bartz: Bing isn't all that (and neither is a Microsoft search deal)

Yahoo CEO Carol Bartz took aim at Microsoft's Bing on Wednesday saying that the software giant's latest effort won't gain market share and will deliver only "temporary interest." In addition, Bartz said Yahoo's future would be cleaner without a deal with Microsoft. Speaking at Bank of America's...

Tags: Yahoo! Inc., Microsoft Corp., Data Centers, Corporate Communications, Social Networking, Storage, Hardware, Data Management, Marketing, Online Communications, Advertising & Promotion, Larry Dignan

Blog posts 2009-06-03