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ZDNet Resources
- Microhoo, MicroAOL, and challenging Google
- Microsoft interminable hunt to cobble together an ad platform with greater market share continues, reaching now into AOL territory. There is merit in the goal, though much risk in the path which leads to it. by John Carroll
- Tags: Google Inc., Advertisement, America Online Inc., Yahoo! Inc., Microsoft Corp., Ad Platform, Ad Market, John Carroll
- Blog posts 2008-07-17
- Facebook launches its ad platform; Coca-Cola as friend?
- Facebook launches its ad platform; Coca-Cola as friend?Marketers to users - get paid to use FacebookIf marketers want the right to spam me on Facebook or any other Sonet for that matter they should pay me. If my node on the Social Graph is worth some moolah to marketers,...
- Tags: Facebook, ad platform, advertisement, Coca-Cola Co.
- Discussion threads 2007-11-06
- Microsoft pours more cold water on Yahoo-merger speculation
- After shelling out $6 billion for advertising powerhouse aQuantive, is Microsoft still interested in a possible Yahoo acquisition? Although Microsoft execs won't come right out and say it, it sounds like the answer is no.Microsoft doesn't need Yahoo's Panama online-ad platform. Without it, Microsoft is still sitting pretty right now,...
- Tags: Advertising, Corporate strategy, Google, Search
- Blog posts 2007-05-23
Additional Resources
- Global spending on Internet ads will total $65.2 bln in 2008
- Worldwide spending on Internet advertising will total 65.2 bln USD in 2008, which is nearly 10% of all ad spending across all media, according to IDC. This share is expected to reach 13.6% by 2011 as Internet ad spending grows to $106.6 bln worldwide. by NB
- Tags: Internet Advertising, Internet, NB
- Blog posts 2008-07-25
- Talent development
- Earlier this week I attended Fortune magazine's Brainstorm Tech conference which "aims to sharpen the thinking of the very well heeled attendees about the escalating impact of tech-driven change for all business and global society". There was a terrific menu of topics on offer:...
- Tags: Talent, Collaboration, CEO, HCL, Workforce Management, Human Resources, Oliver Marks
- Blog posts 2008-07-25
- EIC podcast: Microsoft's analyst meeting; Icahn's deal; Facebook
- On this week's EIC squared podcast, Dan is back and we talk about Microsoft's analyst meeting, Kevin Johnson's departure from the software giant, Carl Icahn's deal with Yahoo and Facebook. The big news this week was Microsoft's financial meeting (see Mary Jo Foley and Ina Fried's coverage)...
- Tags: Facebook, Yahoo! Inc., Microsoft Corp., Carl Icahn, Dan, Podcasts, Portals, Internet, Larry Dignan
- Blog posts 2008-07-25
- Mystery solved: Apple's new product is iTablet (updated)
- Previously I speculated about the mysterious "product transition" that Apple's Peter Oppenheimer CFO mentioned no less than seven times in the Q3 2008 Earnings conference call with analysts. Some of his quotes from the call: We are working to develop new products that contains technologies...
- Tags: Apple Inc., Tablets, Notebooks, Hardware, Notebooks & Tablets, Jason D. O\'Grady
- Blog posts 2008-07-25
- Mark Zuckerberg launches Facebook Connect
- At this week's F8 08 conference in San Francisco, Facebook CEO Mark Zuckerberg explains how changes in the social-networking company's platform will benefit developers, as well as users.
- Tags: Facebook, Mark Zuckerberg, Benefits, Human Resources
- Videos 2008-07-25
- iPhone 2.0 jailbreaker for iPhone 2g/3g is available
- The iPhone DevTeam blog has released the development sources for their tool xpwn version 0.3. This tool is the firmware 2.0 version of the team's "cross-platform jailbreaking library/command-line utility". The team claims it has been tested on Linux, Windows XP, and Windows Vista for both the iPhone 2g and the...
- Tags: Apple iPhone, 3G, Microsoft Windows, Team Management, Productivity, Cellular Phones, Wireless, Consumer Electronics, Personal Technology, Operating Systems, Software, Management, Nathan McFeters
- Blog posts 2008-07-25
- A Friday Active Directory puzzler
- We just purchased a new server for our district's central office. Nothing super-special, just a Windows Server 2003 for compatibility with a payroll and HRM application install with lots of storage and a moderately speedy quad-core Xeon. The existing server is out of space, out of resources, recently...
- Tags: Domain, User Profile, Servers, Hardware, Christopher Dawson
- Blog posts 2008-07-25
- Microsoft may need an IBM moment of clarity
- Microsoft's financial analyst meeting was a tale of a technology conglomerate: You heard a lot about search, a decent bit about the enterprise and all sorts of projects in between. But amid all the coverage--see Mary Jo's laundry list of stories--I can't help but wonder if Microsoft's...
- Tags: Steve Ballmer, Microsoft Corp., Enterprise, IBM Corp., Game Players, Virtualization, Tools & Techniques, Enterprise Software, Consumer Electronics, Personal Technology, Hardware, Management, Software, Larry Dignan
- Blog posts 2008-07-25
- AOL gussies up for potential sale, but who's buying?
- AOL is shutting down XDrive, AOL Pictures and other properties in a belt tightening move that may indicate the company is setting itself up to be sold. The larger question: Who will buy AOL from Time Warner? According to a memo posted by TechCrunch, AOL executive vice...
- Tags: America Online Inc., Portals, Business Structures, Litigation, Internet, Finance, Business Operations, Larry Dignan
- Blog posts 2008-07-25
- Click fraud in 2nd quarter of 2008 more sophisticated, botnets to blame
- Whereas the overall click fraud rate isn't increasing, it's not decreasing either, remaining flat for the first two quarters of 2008, according to data gathered from the Click Fraud Network, consisting of more than 4,000 online advertisers and agencies. Click Forensics report for the second quarter of 2008, indicates that...
- Tags: Click Fraud, RK West, Dancho Danchev
- Blog posts 2008-07-25
- 10 essential gadgets for students
- I chose these from personal experience, but also from asking many friends from around the world who are involved in technology and study at the same time. Some gadgets come with a recommendation, whereas others don't; things like laptops and cell phones can't be selected for everybody, it'd be ridiculous...
- Tags: Headphone, Phone, Cell Phone, Laptop Computer, Lecture, Notebooks, Telecom & Utilities, Hardware, Notebooks & Tablets, Zack Whittaker
- Blog posts 2008-07-25
- Kaminsky suggests long-term fix will still have to be determined, but patch now, or pay soon
- Kaminsky suggests long-term fix will still have to be determined, but patch now, or pay soonTTLSomething I wish I'd asked during the webcast and which I can't quite get my head around:It was said that setting a long TTL doesn't help because of the way delegation works - has to...
- Tags: Domain names, DNS server, TTL, server, Kaminsky
- Discussion threads 2008-07-24
- Google's $10M, no, $100M Android Challenge
- So does Google have anything up its sleeve, when it comes to the Android mobile communications platform? It better have. Because expectations keep getting lowered. And Apple keeps raising the ante, at least in getting attention for new mobile applications. According to a Forbes.com...
- Tags: Apple iPhone, Developer, Google Inc., Phone, Mobile, Android, Advertising & Promotion, Telecom & Utilities, Marketing, Tom Steinert-Threlkeld
- Blog posts 2008-07-24
- Juniper: Enterprise demand strong; Johnson hired to scale up
- Current Juniper CEO Scott Kriens delivered strong quarter results, said enterprise demand was solid and outlined the primary reason Kevin Johnson was hired as his replacement: He knows how to scale. Ahead of its earnings report statement Thursday Juniper made the Johnson news official. The company has...
- Tags: Revenue, Juniper Networks Inc., Kevin Johnson, Operational Accounting, Finance, Larry Dignan
- Blog posts 2008-07-24
- Microsoft buys DATAllegro
- Microsoft on Thursday said that it will acquire DATAllegro, which makes data warehouse appliances. The purchase is expected to "extend the capabilities of Microsoft's mission critical platform," according to a statement. DATAllegro will ride shotgun with other software to manage data and give the software giant one...
- Tags: Data Warehouse, Server, Microsoft Corp., DATAllegro, Business Intelligence, Storage, Databases, Enterprise Software, Software, Data Management, Hardware, Larry Dignan
- Blog posts 2008-07-24
- Forrester: Vista is 'New Coke' in the enterprise; Firefox, Apple gain a little
- Forrester: Vista is 'New Coke' in the enterprise; Firefox, Apple gain a littleNew Coke?Actually, given the way it has been and is being sold, is it not the New Kool-Aid?With Vista selling so well already ...... as shown in revenues from the previous quarter, Microsoft can expect to gain substantially...
- Tags: Microsoft Windows Vista (Longhorn), Operating systems, Mozilla Firefox, Forrester Research Inc., Microsoft Windows Vista, Apple Mac OS X, Mendel, Apple Inc.
- Discussion threads 2008-07-24
- Google opens Knol website, a wiki with bylines
- Google opens Knol website, a wiki with bylinesRE: Google opens Knol website, a wiki with bylinesCan't wait for this service to be closed in a year like other Google services! That's assuming it even lasts that long. When your employees do nothing but play with office toys its...
- Tags: Knol website, Google Inc., Knol, Wiki, Wikipedia
- Discussion threads 2008-07-24
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