Sponsored White Papers, Webcasts, and Downloads
Additional Resources
- The Enterprise 2.0 Value Propositions Agenda
- Time is Money: Where's the Beef? The now biannual US 'Enterprise 2.0' conference is a wrap, but disappointingly there is still little business understanding of what the term means or what the value propositions and benefits are. The general 2.0 suffix is well understood by technology...
- Tags: Collaboration, Enterprise 2.0, Conference, E2.0, Susan Scrupski, Oliver Marks
- Blog posts 2009-11-05
- Google announces AdSense for Mobile Apps
- Google announces AdSense for Mobile AppsOh great, now there is an "APP FOR THAT"!IF a dev puts advertisments in his app, then they better offer an ad free version for a few dollars. It simply drives me bonkers having a webpage riddled with Fake diet plans, the dancing mortgage rate...
- Tags: Mobile App, Google AdSense, advertisement, Google Inc., mobile
- Discussion threads 2009-06-25
- AOL sees future in local; announces two acquisitions
- AOL said today that it will acquire two companies that focus on local: Patch Media Corp. and Going Inc. Patch is a news and information platform that's targets individual towns and communities. Going is also a platform that offers people a place to share and find new information about a...
- Tags: Acquisition, America Online Inc., Going Inc., Borrell Associates, Mergers & Acquisitions, Corporate Law, Investment, Finance, Business Operations, Sam Diaz
- Blog posts 2009-06-11
- News to know: Apple WWDC, iPhone, Macs; Palm Pre; Google Apps; Facebook
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Apple coverage: Ed Burnette: WWDC 2009 live Jason D. O'Grady: WWDC 09: the announcements (Updated 10x)...
- Tags: Apple iPhone, Google Inc., Google Apps, Facebook, Larry Dignan, Apple Macintosh, Palm Inc., Andrew Nusca, Apple Inc., Sam Diaz, Cloud Computing, Pricing, Corporate Communications, Notebooks, Desktops, Marketing, Hardware, Notebooks & Tablets
- Blog posts 2009-06-09
- News to know: IBM-Sun; Microsoft; SaaS; Green tech
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Larry Dignan: IBM's Sun deal setting: Talks reportedly near collapse NYT: I.B.M. Withdraws $7 Billion Offer for Sun Microsystems  Mary Jo Foley: New...
- Tags: Google Inc., Software-as-a-service, Larry Dignan, Green Technology, Sun Microsystems Inc., Health Care, Apple Inc., Microsoft Corp., Twitter, IBM Corp., Wireless, Palm OS, Wi-Fi, Vertical Industries, Software As A Service (SaaS), Benefits, Healthcare, Wireless And Mobility, Operating Systems, Software, Enterprise Software, Emerging Technologies, Human Resources
- Blog posts 2009-04-06
- Teaching old-school journalism in a new world
- I have been the first to bid good riddance to dead tree news sources. Newspapers folding? Good! This is 2009, after all. If you can't find it on the Web, is it really even worth reading? Obviously, I'm being a bit tongue-in-cheek here, but the...
- Tags: Newspaper, Press, Journalist, Baltimore, Thomas Jefferson, Performance Management, Blogging, Government, Human Resources, Workforce Management, Internet, Christopher Dawson
- Blog posts 2009-03-02
- Got science?
- Got science?Great article!I'd love to believe that a political regime change (that we'll hopefully see in November) can bring us some progress in this area. Hopefully not more business as usual if the Dems can be believed. We'll see.Chris DawsonLeading Nuclear Research is now done in...India.Remember when the...
- Tags: Nuclear Research, ozone, Thomas Jefferson
- Discussion threads 2008-05-30
- EU court crushes Microsoft's antitrust appeal
- EU court crushes Microsoft's antitrust appealWhat really matters......is what will exist on computers and what it will cost.Hardware has dropped to less than a tenth of the price paid 20 years ago. Software, on the other hand, is not dropping in price.This situation reminds me of the movie and music...
- Tags: Tools & Techniques, antitrust, hardware, Dell Computer Corp., software, EU Court, Microsoft Corp., real court
- Discussion threads 2007-09-17
- Newsome takes SF Wi-Fi plans to the voters
- With the city's Wi-Fi initiative seemingly stuck, San Francisco Mayor Gavin Newsom is trying to turn up the heat by putting the proposal for an ad-based free Wi-Fi network to the voters, the Associated Press reports.The measure is nonbinding so passage wouldn't oblige the government to build the network but...
- Tags: EarthLink Inc., Wi-Fi, Newsome, ZDNet Government
- Blog posts 2007-08-08
- Beware Google $1 billion click fraud PR campaign
- Google is once again on the click fraud defensive, big time. Earlier this morning I cut through Google blog hype to underscore: “Google: Stingy with click fraud refunds?” Google love is a powerful force, nevertheless, even when billions of dollars worth of potentially improperly invoiced Google advertiser charges...
- Tags: Advertising, Search, Legal, Government, Click Fraud, Google Software Applications, ROI, Metrics, Search Advertising
- Blog posts 2007-03-01
- Marketers demanding better count of the clicks
- Marketers demanding better count of the clicksWhat about 3rd party ad servers?You might want to include them in this article...SEATTLE – July 21, 2006 – Atlas today announced it is the first third-party ad server to complete the auditing process and achieve ad measurement accreditation by the Media Rating Council...
- Tags: ad server, Atlas
- Discussion threads 2006-10-30
- Who can stop click fraud? Legitimate advertisers
- Today’s Washington Post ‘Click fraud’ Threatens Foundation of Web Ads,” is the latest mainstream media “expose” on search advertisers being billed for intentionally “invalid clicks,” or click fraud. Similar to the last mainstream media click fraud “expose” offered up by Business Week (see my “PR the antidote to click...
- Tags: Interactive Advertising Bureau, advertiser, click fraud
- Blog posts 2006-10-22
- Media Rating Council: Click audits support advertiser 'Bill of Rights'
- The Interactive Advertising Bureau IAB believes “industry driven auditing and certification” of the measurement and counting of clicks, including the identification of invalid clicks and/or fraudulent clicks, is essential for industry transparency and accountability, according to Greg Stuart, IAB CEO & President.Stuart discussed the IAB’s recent formation of an industry-wide...
- Tags: Media Rating Council
- Blog posts 2006-10-06
- Interactive Advertising Bureau CEO on click fraud in 'Real Deal' exclusive interview
- Greg Stuart is the CEO & President of the Interactive Advertising Bureau IAB, the leading association for the interactive advertising and marketing industry. The IAB represents over 250 companies responsible for selling over 86% of online advertising in the United States, including AOL, CNET, Google, MSN, Walt Disney Internet Group,...
- Tags: advertisement, Click Measurement Guidelines, Donna Bogatin, Interactive Advertising Bureau
- Blog posts 2006-10-02
- Google on commitment to click fraud audits: no specifics, no timeframe
- I asked Google during a public Q & A at an industry event August 8 if the company would “commit not only to the Interactive Advertising Bureau IAB ‘Click Measurement Guidelines,’ but to the IAB ‘independent auditing against the complete guidelines’ recommendations as well.” I report on Google’s public response...
- Tags: Google Inc., Interactive Advertising Bureau, auditing
- Blog posts 2006-08-24
- SES on Click Fraud: Industry collaboration, or vested interests?
- Yesterday’s SES panel, “Auditing Paid Listings & Click Fraud Issues,” began with a straight forward review of the legal status of outstanding click fraud lawsuits against leading search engines Google and Yahoo.When John Slade, Yahoo Search Marketing, addressed the audience, he underscored Yahoo’s committment to the recently announced collaborative Interactive...
- Tags: advertiser, click fraud, Donna Bogatin, Google Inc., Interactive Advertising Bureau, search engine, SES
- Blog posts 2006-08-09
- Click fraud: Google, Yahoo collaborate on definitions, what about independent auditors?
- Google has dominated the click fraud news cycle of late and has succeeded in portraying potentially damaging events as positive public relations stories.REVIEW in chronological orderClick fraud: “there is a perfect economic solution, which is to let it happen."Google CEO Dr. Eric Schmidt’s pure economic analysis of the phenomenon and...
- Tags: Yahoo! Inc., Google Inc., click fraud, advertiser
- Blog posts 2006-08-04
- FTC threatens public humiliation for spyware advertisers
- FTC threatens public humiliation for spyware advertisersIt's about timeI hope they pay for TV spots ad council. Nothing would help consumers more than knowing to click 'no' to certain names.Matter of fact, just add the names to one's host file.It's not enough!People benefiting from the use of SPAM, whether...
- Tags: Spyware, adware & malware, Cyberthreats, PRODUCTIVITY, Sony Corp., spyware advertiser, spyware, FTC
- Discussion threads 2006-02-13
- Movie screen advertising reached $438 mln in 2004
- US advertisers invested $438 mln on cinema ads (TV-like commercials that run on screens in theaters before movies) in 2004, an increase of 23% over 2003, according to Cinema Advertising Council CAC. MediaDaily News then notes that it makes cinema one of the fastest-growing major ad media, second to online...
- Tags: advertisement
- Blog posts 2005-07-09
- << Previous
- page 1 of 1
- Next >>
White Papers and Webcasts
Doc delivers the scoop on today's enterprise content management, printer maintenance, and all other issues related to document management. It's the DocuMentor Blog.
The Business Essentials Guide provides you useful tools and templates to help grow your business and save you time with automated shipping solutions.
A simplified IT environment isn't just less complex. It's also more reliable. Standardize on a single Linux platform with SUSE Linux Enterprise from Novell, and get the world's most interoperable Linux
